Hi, I've used Facebook advertising just once, and of course it did work, but i wonder if it was particularly effective. I was able to get 30 likes without using advertising, then with advertising i received 7 likes for about $12... My company and web page a very new by anyone’s standards, so i do wonder if that is a factor (if you have more 'likes' people are more willing to like you). I'd like to hear other peoples thoughts on this.