Hi, Can someone give advise what is the best advertising strategies in Facebook for B2B customers? As I know it is not possible to convert B2B customers using only 1 ad, so I need to create 3-4 ads, maybe even 6 ads to convert B2B customers. I would be greatful if someone could say which type of ad I have to use first, second etc and what content I should use in each ad? Best Regards, Davis
Feel free to send me a private message I would be happy to explore this more and see if I can help answer your questions. Marketing on Facebook B2B can be tricky but as part of an overall social media strategy you can get leads.
First of all you need to think over FB based presents. You need to have your business page and have regular and interesting publications on the page. Then I would recommend you to promote your FB page (not site) and gain followers. But once you have followers there - it would not be enough at all, because you will have to interact with them and increase your EDGE Rank. Ads could be as general right column ads but you can also get your publications sticky on some relevant communities.
Marketing on Facebook B2B can be tricky but as part of an overall social media strategy you can get leads.