Hey Guys, I have a good opportunity to link exchange with a closely related website which would increase my traffic however the webmaster would like me to link to their site with a keyword that I myself am targeting. I was wondering from an SEO stand point would this be a disaster for my campaign in targeting this keyword? I would love to exchange links but not at the cost of ruining my work for this keyword. It is worth noting that the competition is higher than I am on this keyword. Could I ask to have the same keyword linked back to my site? Any advice is appreciated as I was hoping to get to the bottom of this.