Okay, I've been dabbling, experimenting and getting to grips with AdSense for a few months now and I'm definitely going in the right direction. I have been earning anything from £200-£250 a month for quite a while now. However, wanting to better myself I'm always looking for suggestions and advice from people. So that is why I am here. I have read conflicting advice/information on where best to place certain types of ads. Some people suggest that a 160 x 600 skyscraper ad should be placed above the left-hand menu, others say it should be underneath the left-hand menu (please see screenshots) Also, box adverts, some people say you should place them between the title and the first block of content, others say they work best if they are placed inside the content using div tags. (Please see screenshot) I have started experimenting by changing a few pages to see what happens, but I suspect it is going to take a while before I know for sure which placement works best. In the meantime, any advice or input would be much appreciated.
Do you think I would be better off making the title a darker blue rather than a lighter blue. If you look at the screenshot, you will see the left skyscraper has darker titles than the box above the content, I think it stands out a little more and would possibly encourage people to click on it, what do you think?