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Basically, you prefix your command with a gentle statement. Examples: I'm wondering if....(you will buy today) I don't know if ... (you will buy today). A person may not know if....(you will buy today). You don't have to....(you will buy today). You probably already know...(you will buy today). People buy on emotions, but back it up with proof and facts. Make sure you let your readers know if you're telling them a fact. You can do this by labeling the fact before they read it. Here are some examples: Scientific Fact: Read these facts carefully. Proven Fact: Here's a fact for you FACT! Absolute Fact! Pure Fact! Here's the bottom line... This fact is verified by.... Want more proof? A new study conducted by (insert word) proved... Face it... This fact is verified by... This statement is supported by... Studies will soon prove that... Many studies have already proven that.... The future will prove this fact:... TIP: If you have no proof to support your facts you can always use words and phrases that people naturally assume contain factual information. Here are some: In every instance... Everyone knows... Most people know... Most of us... Let's face another harsh reality that... You've probably heard... ...Because... Overtime... Everyone... Everywhere... ...Always... Everybody... ...Never... The fact of the matter is... The question is... The challenge is... To further reinforce this fact... There is only one solution to this... The correct thing to do is... The right thing to do is.... That's not... You are never... What is important... The reality is... What is really going on is... The truth of the matter is... Do You Love These Evil Words & Phrases That Will Make You Filthy Rich? Then Buy Now The Complete Jumbo Huge DRAGON List Plus... You'll Receive EVEN MORE Evil Selling Techniques That Will Give You Absolute Freedom And Be The #1 Authority In ANY Nich! 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