Hi, I have an well establish and well rank site appearing almost in first page of Google.Com. It also showing up for all its combinations in first 50 positions in Google.co.uk. I already covered US markets, now I want to start in UK. I am confuse what to do? either to promote same site by creating a section on root called /UK/ and further make similar pages of content what I already made for USA version. But following this suggestion will may create a problem. As my services/content pages will remain same for US as well for UK. Further I am covering different sections to this site. All are finance related. It means if i have one services page in US version that same I have to include by rewriting the same content making a different URL in UK. E.G. US Version : http://www.site.com/finance-section/services.html UK Version : http://www.site.com/UK/finance-section/services.html Hope you get clear with this examples. Creating multipages pages of same cotnent to your website will again create problem to your site. One more option I have that is to buy a new domain and will start promote it from scratch. But in this case I have to work from initial level. Again I found though my site apearing for many of my keywords on first page in first 5 positions in Google.co.uk I didn'g getting visitors from Google.co.uk from those keyowrds. While I am getting good amount of visitors from Google.com, what is the reason behind this? UK people always giving preference to UK domian only? I thought this is the only reason. Let me know your views on this. Thanks in advance.
Much better if you created sub domain for UK site. Eg:- uk.site.com , and host in the UK server or setup from Google webmaster tools. Finally you have to rewrite the content and build back links from the UK sites.
You need to concentrate on ranking for 'buying keywords' not on 'information keywords'. There is a big difference in between these two. So list out the keywords that people from UK are willing to buy your products and rank for them. Note that all this is a part of keyword research. A domain name with country specific domain extension can certainly help you establish in that region but that doesn't mean that people only fix to their own country domains specially when we are talking about developed nation like UK.
If your domain is a .com site you shouldn't struggle too much to make it rank well in the UK even if it's hosted in the US. In my experience, US sites seem to do pretty well on google.co.uk. Keep building links to your existing pages and your rank will eventually improve.
If the services that your offering in US has no difference in what you will offer in UK, I think you just need to promote it locally in UK. No need to create another services page for UK alone.
78% of people in the UK favour .uk sites. So while you may be the first result on google.co.uk, it doesn't mean you'll get lots of people to your site if it doesn't appeal to them. You now know what to do...