Endless scrolling vs page pagination, which is better for SEO?

Discussion in 'Search Engine Optimization' started by Denver Colorado, Dec 21, 2023.

  1. #1
    I currently have the main content blog on my website set for endless scrolling instead of breaking up the pages into 1,2,3,4,5 etc with a certain number of posts per page. When it comes to SEO is one of these ways better than the other?
     
    Denver Colorado, Dec 21, 2023 IP
  2. AdventurerCaravan

    AdventurerCaravan Peon

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    #2
    Use pagination it is good for seo.
     
    AdventurerCaravan, Dec 21, 2023 IP
  3. Sumit_Singh

    Sumit_Singh Well-Known Member

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    #3
    Endless scrolling or one-page website was in trend some years back. But these websites ain't SEO-friendly if you have multiple services to list. If you have to showcase just one service or product then it will look good at first glance but if you have multiple services then it's not that good. As you have said, you are creating a blog page, I must suggest you use pagination to make it more user-friendly instead of making it one page that has no ending point.
     
    Sumit_Singh, Dec 21, 2023 IP
  4. Artisan

    Artisan Well-Known Member

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    #4
    The best for SEO is to make your site as simple, as possible,
    using only old technology, without any complicated features.

    Thus, the explicit pages are better,
    than the fashion with the endless scrolling.
     
    Artisan, Dec 22, 2023 IP
  5. FarrisFahad

    FarrisFahad Well-Known Member

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    #5
    I also have an endless scrolling website and if you read Google's docs you will find that Google crawler only crawl anchor tags with href value.
    And Google have said it, with endless scrolling Google will only index some and not all of your content.
    If you are using AJAX to fetch the new content on your page make sure to use JavaScript history API.

    Read this guide: https://developers.google.com/search/docs/crawling-indexing/links-crawlable
    And here is the history API docs you need to get started: https://developer.mozilla.org/en-US/docs/Web/API/History_API
     
    FarrisFahad, Dec 25, 2023 IP