Just got this for the email listed in whois for my site www.keywordsworld.com what do you think? The site is just a directory that has nothing to do with Ski..
Personally I think if you had a skiing site it would be marketing but since your site has nothing to do with it, its Spam. Technically either way its unsolicited and Spam although I don't mind getting Spam that is actually related to my site and I may have an interest in.
It's a goddamn spam!!! I don't even get the meaning of the term "email marketing". If I receive an email from some one I don't know and that person is trying to sell/advertise a product/service then it's a spam and nothing else.
It only counts as valid email marketing if you signed up in the first place via a double opt-in, or you have an existing business relationship with them.