Email marketing for a niche website

Discussion in 'General Marketing' started by ShayRC, Nov 12, 2006.

  1. #1
    Hello,

    I would like to ask your opinion.
    I have a niche website dealing with the RC Hobby: www.shay-rc.com
    I have a nice amount of traffic, but I am looking for more ways to increase it.

    Do you believe that an e-mail marketing is a good option?
    How do you find the right email address for that niche.

    Thanks,
     
    ShayRC, Nov 12, 2006 IP
  2. WillB

    WillB Peon

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    #2
    Email marketing is used to earn money from your traffic, not so much to build more traffic.

    As for starting email marketing - you should build your own list. Start an email newsletter or offer a freebie if people sign up to your list. Once your list starts growing, email them every now and then with freebies, advice and good resources they might enjoy to build a decent relationship.

    Once you've got a good relationship with them, you can start showing them products they might like to buy :)
     
    WillB, Nov 12, 2006 IP
  3. Blanket

    Blanket Peon

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    #3
    "Email marketing is used to earn money from your traffic, not so much to build more traffic."

    unless it has some sort of viral attribute.
     
    Blanket, Nov 12, 2006 IP
  4. xboxundone

    xboxundone Well-Known Member

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    #4

    Correct but email/newsletter marketting can make you a fortune especially in NICHE markets team up with a network and promote deals or whatever thru your newsletter just set it up so you get % of each sale. (cj.com etc..)
     
    xboxundone, Nov 12, 2006 IP