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Email Marketing : Effective for services ?

Discussion in 'General Marketing' started by priyakochin, Aug 12, 2008.

  1. #1
    I used to do email marketing before two years for few of my sites.At that time they are effective.

    But are they effective for service type web sites ?
    Where I can purchase mail list ?
     
    priyakochin, Aug 12, 2008 IP
  2. ErikJ

    ErikJ Peon

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    #2
    the best bang for your buck in the long run is to create your own list as they all say the list is in the money

    I am constantly building mine you can purchase email blasts to increase your opt in subscribers
     
    ErikJ, Aug 12, 2008 IP
  3. BeyondThePen

    BeyondThePen Peon

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    #3
    Depending on the service, heck yeah a well-crafted email can get results for a service oriented biz. Just depends on the conversion rate you're looking at as "successful."
     
    BeyondThePen, Aug 12, 2008 IP
  4. Comenius

    Comenius Peon

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    #4
    I have found email marketing for services to be quite effective, as long as it is done ethically and with the right tone for your audience.
     
    Comenius, Aug 12, 2008 IP
  5. jvcus17

    jvcus17 Peon

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    #5
    well email marketing is effective however you should be careful, someone was put in jail because of this..
     
    jvcus17, Aug 12, 2008 IP
  6. tiger325

    tiger325 Peon

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    #6
    I would definetly stick with creating your own list. Be patient , let it grow and you will soon see the money.
     
    tiger325, Aug 12, 2008 IP
  7. jburdon14

    jburdon14 Well-Known Member

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    #7
    Which email marketing services have the best luck?
     
    jburdon14, Aug 12, 2008 IP
  8. priyakochin

    priyakochin Banned

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    #8
    yeah.Spammers are making more problems with this,.
     
    priyakochin, Aug 12, 2008 IP
  9. ezinequeen

    ezinequeen Peon

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    #9
    Yes email marketing is good for increase your business, you can purchase theme wise email lits or you can find as your self by websites.
     
    ezinequeen, Aug 12, 2008 IP
  10. digifox

    digifox Banned

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    #10
    If you want to keep your company's credibility, I wouldn't recommend purchasing lists unless they are from a high quality lead generating company, who guarantees their lists are double opt-in. I know of several but refuse to endorse selling email addresses.

    I'd recommend generating your own opt-in list. It's relatively simple, and once you get the hang of it you can apply that model to several different niche categories. Email marketing is a very effective and profitable tool when used properly. Just make sure you sign up with an email service provider who is a proper fit for the size and quality of your opt-in list. After that, buy a few quality email marketing templates (don't waste your time with crappy free stock templates, they don't work) and you'll be well on your way to email marketing success.
     
    digifox, Aug 13, 2008 IP
  11. tiger325

    tiger325 Peon

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    #11
    Create your own list via ppc or article marketing. It is the best bet.
     
    tiger325, Aug 13, 2008 IP
  12. Proximity

    Proximity Banned

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    #12
    I think it depends on what kind of service it is
     
    Proximity, Aug 13, 2008 IP
  13. BDazzler

    BDazzler Peon

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    #13
    Yes, it's still effective when you:
    1. Build your own list slowly (Double Opt In)
    2. Give a good content to ad ratio... i.e. always give them something valuable to read, so they want to open your email.

    I maintain my own lists with my own script (JV Responder Pro) which has some built in list building features.

    I do buy lists, but they are opt in, and I ask for a second opt in so I personally KNOW they are double opt-in. If I send out a confirmation letter and there's no response, I don't send antyhing else.
     
    BDazzler, Aug 13, 2008 IP
  14. dmnash

    dmnash Peon

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    #14
    As aforementioned, you can see a lot of success and high conversions this way if you are manually building a list. You don't necessarily have to do this through just an opt-in list, there are plenty of ways to build lists through offline marketing also. (pertinent magazines, lead gens, etc)

    I haven't had a lot of experience with buying them, but I definitely wouldn't unless you have a list to buy that's very relevant to your market.
     
    dmnash, Aug 13, 2008 IP
  15. narsticle

    narsticle Peon

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    #15
    you should build your own list if you want quality prospects
     
    narsticle, Aug 14, 2008 IP