email confirmation process kill marketting?

Discussion in 'General Marketing' started by tonystuck, Dec 13, 2011.

  1. #1
    Nowaday when we register a new account, we'll asking submit an email address and click on the confirmation link on received mail to complete the registration,
    but some member may failed to receive it or ISP marked as spam and drop into trashbox, it cause member failed to finish the validation.
    member may leave your website since they feel not friendly.

    but if we gave up this confirmation process, member could easy submit the in-accurate email address,
    and get very bad on marketting process.

    any ideas?
     
    tonystuck, Dec 13, 2011 IP
  2. BeyondDriven

    BeyondDriven Peon

    Messages:
    116
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #2
    The biggest reason for it, is spam reduction. They also sometimes market to the emails as well with updates etc..

    I think it would be taking a step back if they eliminated the confirmation email.
     
    BeyondDriven, Dec 13, 2011 IP
  3. wounded1987

    wounded1987 Well-Known Member

    Messages:
    2,914
    Likes Received:
    60
    Best Answers:
    0
    Trophy Points:
    150
    #3
    depends what your products are, if it's free than spam reduction is necessary.... if paid then you need to think cleverly how to avoid reduction in sales.
     
    wounded1987, Dec 13, 2011 IP
  4. stlgolfforum

    stlgolfforum Member

    Messages:
    136
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    28
    #4
    on my forum I did away with the email conformation thing and now I just send new users to moderation and once I confirm their IP isn't spam I approve them. Instead of email marketing, now I use Private Message Marketing and then the users get a email when they receive a pm on the forum.
     
    stlgolfforum, Dec 13, 2011 IP