I'm seeing a steady and very noticable increase in eCPM starting from around the end of last month. Anyone else seeing this? Is the holiday marketing season starting to kick in? Does that mean advertisers are going to start pumping up AdWords costs as they compete for the holiday dollars. I looked back at last year's and although there was a slight increase over November - the middle of January, is isn't near as much as I've been seeing recently, especially over the last week.
My eCPM dropped over 70%, maybe 80% now, by the end of the day will reach 90%. Smart pricing at work.
It's getting better here but I'm in a market that's holiday sensitive I suppose... fashion, beauty etc.
For me ecpm is down a little bit. So once again.. adsense works differently for different people at different times.
Still trending higher. I had the best day ever yesterday both in terms of revenue and eCPM.... All my sites are niche price comaprison, and with the holiday season almost upon us, I hoping it will keep going up. The eCPM I'm seeing is due to the increase in my CTR, which has gone up almost a full precent over last month's average. So the same number of page views are generating more clicks; it's not that each click is generating more revenue.