normally i got $3 as ecpm... for the last 4 days its around $9... Anybody notice this ..... does there any specific reason?
I agree with t10host. It depends on your site. My average ePCM is between 35 and 120, depending on the channel.
only 2 reasons: 1. clickthrough rate has gone up but number of impression remain the same - i.e. you're doing a good job getting people to click your ads 2. clickthrough rate and number of impressions remain the same but cost per click for your site category has gone up both ways, you've reasons to be happy...
2. clickthrough rate and number of impressions remain the same but cost per click for your site category has gone up this this happend to my site... i am happy