eCommerce and globalization

I have read this piece of paper and i think that it's interesting.

http://scholar.google.it/scholar_ur...r&ei=ilYNUuq0HMnNhAfFr4HYDA&ved=0CDIQgAMoAjAA

And another article:

The mobile commerce gap will narrow substantially on global offerings. It’s common for eBusiness executives to ponder whether they should bypass traditional PC-based eCommerce altogether and go straight to mCommerce, especially in emerging markets. The answer is no: Setting up a back end supply chain in these markets is pricey and complex, so foregoing the traditional (and dominant) PC-based model to focus exclusively on mobile makes little sense. However, retailers today are still at the other extreme. Most launch traditional websites for new global markets without an accompanying mobile website or mobile app – only later are mobile options added. Next year, look for retailers and brands selling internationally to reduce the amount of time from an initial eCommerce launch to mobile commerce launch in new markets, and for an increasing number provide both in tandem.

Click to expand...

But for me: I would like to disagree with the last point made by Author about mobile commerce. The way mobile world is booming there is a valid chance that a new mobile commerce giant can occur in the market and capture this industry. There is a lot of room to come in and conquer the mobile space of markets.

And for you?

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eCommerce and globalization

miglioraora.it Greenhorn

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eCommerce and globalization

miglioraora.it Greenhorn

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