E-commerce conversion rates are as low as they never can be in offline commerce. What are the ways to increase a conversion of your online shop?
You should probably improve your site's overall interface e.g. ease of access to various pages, managing transactions, etc. as well as creating engaging content that would convince prospective clients to buy.
the best strategy is to update user inter-activeness and update content regularly with Good awesome landing page ;-)
Help the user trust you,Have a clear returns policy,Keep the user informed,Offer different payment options and improve the value of visitors
So i have even more questions! My audience tends to be global, and the products must be interesting to people all over the world, with their different mentality and habits. Are there any useful ways to make some tests on landing page optimization? I've heard about AIDA model, but have no idea how to implement it! The other question is - how to make people trust? I can assure my customers, that the payment proccessing is safe, what else?