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DoubleClick Outage

Discussion in 'AdSense' started by YJunK, Nov 19, 2014.

  1. #1
    It's kind of old news by now, but I've noticed that not many people are discussing it on this forum, which I found to be surprising.
    http://www.adweek.com/news/technolo...eclick-outage-wiped-out-55185-websites-161379
    Google recently had an outage, and many websites were affected. I know this probably didn't hit/affect any small-time publishers, but it does serve as a good reason to discuss if it's worth putting all your advertising with google, or whether looking around for alternatives every once in a while is important too.
    I recently switched three websites from two networks to a single one, and the results have been very positive, but perhaps putting "all your eggs in one basket" isn't the best idea if all your earnings come from online advertising?
    Let me know what your thoughts are.
    SEMrush
     
    YJunK, Nov 19, 2014 IP
    SEMrush