dose google change the the ruels

hello.i surprise today when i check my google adsense account.because yesterday 67 impression 0 (zero) click but earning is 0.01 and today also 39 impression,0 click but earning is 0.01 but it was not like this before
so
ruels


regard
ganesh

 

Same here, a lot of impressions with no click

 

not only that alot of impression no click but earning is 0.01 for me

 

You have to work on increasing your traffic and improving your ad placement to improve revenue.

 

reason for this could be -
1. visitors just leave your site immediately not finding your site useful.
2. ads placement is not right(must be between or by the side of your content)
Therefore no clicks no revenue

 

its about uniqueness of your content too. sometime adsense gives money for just impressions.