Hi everymate; I wanna suggest you to dont use google automatic system for your ads prices.I have atleast 10 times work with adwords compaign for big and multinational firms .Manual bidding is a very good term n adwords and i suggest you to use manual bidding to get high results.Manual bidding with your every keyword is very good term. For example you have a blog on adsense you can pay high for this keyword manually and pay lowest for other keywords for same compaign.You can reduce your ppc by long tail keywors. Long tail keywords with atleast 4-5 words is avery popular way to get ppc reduced to atleast 50 times or less. So in your compaign use long tail keywords for example your bog is on facebook your long tail keyword is "facebook friendship and advertsing" which contains 4 high paying keywords together.
Will the long tail keywords will niche down the target market? I always using auto bid because i thought that it will maximize the click for us like at night will less click and they will auto increase the bid to get more impression . Wasn't it suppose to work like this?
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Interesting, but I have one question though: what if my campaign (or ad group) has hundreds or even thousands of keywords? Wouldn't it be too time consuming to bid manually for each of them? Thoughts?
@Bogdan in Adwords accounts it is not necesary to bid every single keyword.You can make 0.01$ as bid for evey keyword from settings