Hi, I started out IM about 3 years ago, been struggling to get started as there are so many ways of getting started. But, when I finally got it started, I agree a lot with every guru out there, that is to build a list. And, to build a list, whether you like it or not, you have to build a mini-site, at least a landing page to capture the name and email address, and you need a lot of tools. Anyway, my story is short, that is I overspent a lot of money acquiring these tools, but only to find out that most of these tools can be obtained FREE. (haha, I got to know about this after I told myself to look for something for free.) The only differences of the paid tools and free tools is the add-on features, such as : * You need to look for a few tools, combine them (free), or you can get one that is built-in with most function (paid) * You need to install the tools everytime you use it on a new project (free), or install once and use for all project (paid0 * You need to host your own script (free), or you subscribe to use their service online (paid) etc..... My personal opinion and most internet marketers will say the same thing, we will have to at least go through the whole process once on our own, to understand and later be able to outsource it to others. But, it would be very costly at the beginning to acquire all these paid tools to gain the experiences. That is why I compiled a list of the relevant, and necessary tools into one GuideBook for not only newbies, but to internet marketers. These tools includes idea development tools, product development tools, test & track tools & marketing tools. At the moment, I am giving away this copy of ebook free at my blog, where I also shares many idea that I had personally used. Get it here: http://www.myimcentre.com