i have been reading up on do follow links and i have a question i must ask the SEO rules say that if a site linked to you without you linking back to him will give you a higher score then when you exchange links, which means you link to him and he to you what about if two webmasters did exchange links and one of them used the attribute "nofollow" would that count as if you didn't link back to the site in SEO rules answer only if you are sure of the answer
that is also a good idea and something that is done very often still i must know the answer to my question