If only it were as easy for most folk as it is for experts like big Brad C... It's a tough game, a bit like gambling but with unlimited odds. Get it right and let the formula go public, the formula will change that's for sure! I spent a fortune on it trying and quit a few grand down... so I'm a clown I guess. Others make big bucks!!! One thing is for certain, if you can afford to play and you have a good game, you might be onto a winner with adwords.
I sound like an interesting concept.. buying ads and getting paid more than you spend with the people who click on your adsense ads. What I don't understand however is how you can buy keywords that are cheap and then have adsense ads on your site the earn you more than you spend on the keywords you are targetting. First of all you only get a percentage of the keyword bid, so if you spend 5 cents on a keyword and the keyword you are targetting on your website has a 10 cent bid on it, you still won't make any money. Second if you pay for cheap keywords and target more expensive keywords on your website doesn't that automatically mean that you are targetting different markets? For example if you wanted to make money with the keywords "business travel" which keywords would you select that are much cheaper but are still relevant to the people who would click on an ad for business travel? Steve
Aren't most people who do this now sending Adwords traffic to pages with YPN! on, or isn't that allowed by Yahoo? It seems a much more profitable method at the moment for most high paying niches. Pete
I am currently spending about $300/mo for a credit card comparison site I operate and generate about double that in commissions. I also decided to put AdSense on the page and squeeze out every last dollar possible and I pull in an extra $50/mo with AdSense. But remember, that's with high paying credit card ads too. As for actually making a site pay more in AdSense than spent on AdWords, I wouldn't have any idea where to begin, unless it has something to do with targeting a lot of very low cost keywords unrelated to a site with high priced AdSense keywords and out of desperation the people click the ads on the page to go somewhere else.
The most obvious conclusion that I have reading all this is: -AdWords is good when your profit on each business transaction is good (i.e. sites that sell stuff) But there is also another ocasion that seems to make Adwords interesting, when you have a relatively new website with a good amount of content, or a forum. This maybe is a long-term profit from Adwords, because maybe you won't make money directly with each click form a user in your ads but maybe they will come back and tell other people about your website etc.