Does your Adesense earning cover your Adword spending?

Discussion in 'AdSense' started by ahkip, Feb 8, 2006.

  1. Moto

    Moto Guest

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    #21
    Well just because I set the budget at $1,300 per day doesn't mean Google can spend it. :)
     
    Moto, Feb 16, 2006 IP
  2. enQuira

    enQuira Peon

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    #22
    Isn't this buying untargetted traffic. Is it because it came from google that it is not breaking the TOS? It is untargetted otherwise why would the cpc for adwords be this lower.
     
    enQuira, Feb 16, 2006 IP
  3. Moto

    Moto Guest

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    #23
    I don't use AdWords to make money on AdSense. That is next to impossible. I use AdWords for something else.
     
    Moto, Feb 16, 2006 IP
  4. tbarr60

    tbarr60 Notable Member

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    #24
    If you are in a decent category for Adsense (say $100 ecpm) you can easily make money by using Adwords. If you bid from $0.04 to $0.11 for keywords relating to your topic and say you average $0.07 or $70 ecpm you will make money. You may be the tenth bidder on the major keyword but can be top 3 on related ones.

    The key is being in a good category that isn't crowded (don't bother with mortgages, credit cards, web hosting with this approach). They do exist you just need to find them.
     
    tbarr60, Feb 16, 2006 IP
  5. Will.Spencer

    Will.Spencer NetBuilder

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    #25
    That's something that would be worth trying.

    I'd sure like to know more about it before throwing cash money into practicing.
     
    Will.Spencer, Feb 16, 2006 IP
  6. IamNed

    IamNed Peon

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    #26
    that method of using adwords with Adsense doesn't work due to the distribution of bids.

    For example the bids for the top ten spots (page one) tend to fluctuate very small increments and then drop off on the second page. Even very niche keywords seem to follow this pattern.

    Problem is few people go to the second page especially for the higher paying keywords and there is even a smaller change your ads will be seen or even clicked.


    In addition you have to be careful not to violate the Adsense TOS.
     
    IamNed, Feb 16, 2006 IP
  7. Brad Callen

    Brad Callen Peon

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    #27
    Most certainly covers my adwords, and then some :)

    Brad
     
    Brad Callen, Feb 17, 2006 IP
  8. mr.b

    mr.b Peon

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    #28
    Its definately possible to do adwords -> adsense. Its not simple and chances are you won't get it right the first time. What's most important is that you have adsense tracking in place so you can determine which adwords KWs are converting to sales and the rate in which they are doing it. I've done this since August of last year. My goal has always been to strive for 100% ROI and I've always gotten close. I don't make big money, but the potential is there if some tasks were automated.

    _b
     
    mr.b, Feb 17, 2006 IP
  9. bschneider5

    bschneider5 Active Member

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    #29
    I know a uy that bought adsense ads also to get his forum going. While in the beginning he was losing money, the return visitors he generated ultimately clicked ads and so it was worth it in the long run.

    In order to make money on adsense the quick way, I would analyze your adsense CTR, how much the average ad click pays, then you should be able to tell how much your max CPC is. I have seen this strategy work firsthand.
     
    bschneider5, Feb 17, 2006 IP
  10. alph

    alph Well-Known Member

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    #30
    alph, Feb 17, 2006 IP
  11. miked

    miked Peon

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    #31
    Interesting... I was looking at various numbers and you would (assuming you stick to 5 cents in your adwords campaign) need a heck of a return per click to make money.

    Break Even Numbers:
    At 4% CTR, your adsense would have to pay $1.25 per click
    At 8% CTR, your adsense would have to pay $0.625 per click
    At 10% CTR, your adsense would have to pay $0.50 per click


    So, if you can get that, it pays to do so. If you can't... Maybe you can credit as a loss on your taxes! :D
     
    miked, Feb 17, 2006 IP
  12. poseidon

    poseidon Banned

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    #32
    This looks a very risky model and only those can earn something from it who knows it very well what are they doing. This also doesn't look for people with low budget. You need to spend some good money and should have huge website.
     
    poseidon, Feb 17, 2006 IP
  13. alph

    alph Well-Known Member

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    #33
    It's surely not an exact science...you have to leave a certain percentage in your calculation for fluctuations, etc...

    But I don't think you need a huge budget or huge site to do it...just the right numbers... You want High CTR and high EPC, with a low adwords bid price.
     
    alph, Feb 17, 2006 IP
  14. DomainMagnate

    DomainMagnate Illustrious Member

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    #34
    yes, you can make money this way.
    Build a site for adsense to maximize the ctr and launch an adwords compaign with low cpm. I saw people who do it and earn quite a lot, I'm still learning how..
     
    DomainMagnate, Feb 17, 2006 IP
  15. Will.Spencer

    Will.Spencer NetBuilder

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    #35
    When you learn how, please let me know. :)
     
    Will.Spencer, Feb 17, 2006 IP
  16. Ajeet

    Ajeet Well-Known Member

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    #36
    Why would you stop at 10K? Seriously, if I had even a little bit of confidence in using AdWords to profitably earn AdSense, I would go all out. I just cannot make the math work. The way I see it:

    If I get AdWords referrals at 0.05 (that is the lowest possible), and if I get 0.5 cpc from AdSense (for an average it is quite decent), I would need 1 in 10 people to click my ad. That is a tough order. That added with the fact, that I might have to spend more than 0.05 on AdWords referrals makes me fear that this is not a workable strategy.
     
    Ajeet, Feb 17, 2006 IP
  17. scottatmu

    scottatmu Well-Known Member

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    #37
    I've tried using AdWords for the selling products side as well as the AdSense generating side, and so far, the results are a lot better if you are selling a product.

    I started to advertise one of my new websites (non-product) that is a free service and relies on AdSense revenue to keep it going. I was spending $5.00/day for 7 days as a test and over that 7 day period I was within 10 cents (+/-) of the break even point each day ... probably losing around 30 cents over the 7 week period. Honestly, I count that as a positive because it did get people coming to my website and I didn't lose much $ on the promotion.

    However, I also use AdWords to advertise another websites that sells one of my scripts and I keep track of sales generated by those ads ... and so far I believe I've spent around $25-$30 and generated well above that mark in sales (10-15 times that). So in that sense, its great.

    Conclusion ... AdWords for AdSense = Not for making $$$ ... AdWords to sell products = Great for making $$$.
     
    scottatmu, Feb 17, 2006 IP
  18. mr.b

    mr.b Peon

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    #38
    I have 3 sites I'm promoting this way right now (more on the way). Each site is 5-10 pages of content with 1 large square adsense adunit and sometimes 1 adlink unit. What I'm trying to get across is that they are informational sites made for adsense, but they aren't overly populated with ads. Like I said on my last post, they don't make huge money, but it works for me. This month I'll likely come out profiting $1000 on $1100 or $1200 spent. I'm working on expanding -- my wife has agreed to write content for me so I'm putting her to work :)

    _b
     
    mr.b, Feb 17, 2006 IP
  19. forgetmenot

    forgetmenot Well-Known Member

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    #39
    Well, do a search on popular "expensive" keywords on Google search like "lawyer", and you will get site like this probably in top 5 or 10:
    http://www.lawyersroll.com/find-a-lawyer/
    http://www.lawyersroll.com/find-a-lawyer/Accident-Lawyer/

    I would think that its CTR will be like 30% to 60%. So the question is really (1) how to get cheap traffic from AdWords (2) Do you consider the above site a "site" at all - or MORE importantly - Do Google actually consider it as a site?

    To Quote further:
    Well, I have no idea, really no idea...but "spammer" like the site above really did well with good AdWords placement (top10 for the word "Lawyer"...and I ams ure you can find other similar site for different keywords like "Medicine", etc). Some of the really good black hat seo can even get their site indexed and appear as top10 in organisc/natural search. Empty directory...top10 in natural search... ...
     
    forgetmenot, Feb 17, 2006 IP
  20. ahkip

    ahkip Prominent Member

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    #40
    but don't forget that those people who come to your site a new unique vistor, which mean they are more likly to click
     
    ahkip, Feb 17, 2006 IP