First of all, I've only been using adsense for the past month so I apologise if this has already been covered before. For the past weeks I have noticed a dramatic increase in click value on the weekends. My number of clicks are pretty constant each day (+-5). During the working week I generate about $5 a day with lets say 15 clicks (its something like that, cant remember exactly). Yet on the weekends I generate about $20-$30 with roughly the same amount of clicks. I've also been using channels and looking at the reports it seems as though the clicks are also coming from the same pages/adsense units. This was cemented even more after the long bank holiday weekend (fri,sat,sun,mon - in the uk) when I received the same $20-$30 per day and then today (tuesday) I dropped back down to around $5... Has anyone else noticed this or can offer any explanation? I'm stumped... Thanks everyone
your niche can be a answer of this , but you said no increase in count of clicks , i cant answer that
The source of the traffic might be the answer . Traffic from US / Canada brings more money as compared to other countries .
Date/Day/etc. can all play a big role in CPC depending on the niche, but more importantly on the advertiser.
Can you give any reasons or for instances of why the date/day might affect the cpc? Also, why does the niche affect this? For instance, my website is to do with l caravans? Sorry for the questions, it just helps me piece everything together so I can start to understand how everything works, Thanks
Thats pretty interesting, I have no idea what could cause it. Maybe people think of certain things more on saturday and sunday.