from what i remember hearing, pagerank doesn't really matter anymore. i remember hearing that it's more like a novelty than anything else.
When contemplating where I place ads for my clients I like to ensure the site has high page rank. To me as advertiser means its a relevant site and has unique content with good traffic flow.
Of course it means SOMETHING, and from what I know it still means pretty much. Though its importance might be decreasing I highly doubt that it would ever become a worthless thing.
Having a high PR is still important and sought after by most since everyone uses search engines to look for specific sites, but most online marketers know that there is always other ways to increase traffic. Therefore, while having a high PR is desirable, it's not extremely necessary.
Only to buyers and sellers of advertising. Same as to buyers and sellers of websites. But remember, page rank is no indication of traffic.
I think it is still useful now, and we still care about it somehow. But i doubt the future of the PR.
For me Pagerank mean a lot. Because in doing an SEO it really help us to convince a client like doing a Link exchange. If your site has a higher PR you can easily get that link exchange. PR is really important.
If it doesn't mean anything why is it still there??? I guess there is a hidden algorithm competition using PR.
Its a different story, if your PR is with a certain keyphrase your aiming to rank. But, just having high PR doesnt mean anything. You can verify, this by checking out peoples set keywords by backlinks, and anchor text.
Well for me PR carries it own value. But when you are considering your traffic and serp result, it is just a number. Having a high pr website is a step ahead from your competitors. Again pr directly relates to the search authority of the website obviously for Google. It acts as a major impact for any website/s link popularity.
You website is traffic is important and PR not so important in these day but it doesn't mean that PR has no value and when you have heavy traffic and then you also wish for PR because it builds the trust and credibility .
We cannot express that Page Rank doesn't really matter.... Its also taken into consideration.... As Page Rank of a site decides the prosperity of a web site link... So it should also be taken into consideration....
Just because Google isn`t giving Page Rank a massive boost, doesn`t mean it is irrelevant. It wouldn`t be there if it was.
We can not say that pagerank is everything,Pagerank is used for knowing the importance of web pages of site.