Does incentive cpa offers convert less?

Does incentive based cpa offers convert less?

I was using Maxbounty and with over 40 clicks I got no convertion.Please help.

 

They should convert more but the quality of traffic may be lower.

 

A lot of the incentive offer leads are shaved since the quality of the leads are very poor.

 

To my knowledge, there is no difference in crediting between incent and non-incent relatively speaking. When it comes to email submit/freebies/sweepstakes type offers - the reason incentivized traffic sometimes converts less is due to users entering fake information. You should keep in mind that any smart advertiser (which means 99.9% of them now) will have an active database that checks for fake information before crediting the offer.

 

For me ...Incentive offers convert less...Maybe because of the traffic quality

 

I haven't really done incentive offers myself but one of my friends is doing it and the conversion rate he has seems to be quite high (not sure about the quality though). I'm planning to try it too.

 

It depends on where you are getting the offer from. I noticed that CPALead has a lot of custom incentive offers that were build specifically for incentive traffic. This creates a much higher conversion rate. A lot of these run of the mill incentive offers with other networks will perform excellent for 1 day, and then scrubbed to death the next. I tried running my own Gateway and ran with a few networks directly. I was getting higher payouts than with CPALead but my conversions were so much lower, that my EPC and overall earnings were far lower. In the end, its all about the offer and whether or not its custom made for your traffic quality and type.

 

I've tested this on several networks, sending the same traffic to the same campaign, but one being an incentive version of the campaign. On every occasion that I've tested this, no matter what, the incentive campaign pays out at a lower rate. This, again, is with the *same* traffic source, same campaigns, etc., just one is the "incentive traffic" version and the other is not, no other difference.

 

Yes, but that's for standard CPA offers. If the offer is custom built to handle incentive traffic, the offer should typically payout less and actually convert higher. Its all a math game on the backend of the advertiser. The advertiser might actually sell 2 out of 100 people on their co-reg path. But those 2 people, may have made them $20 each. That's a $40 profit on 100 clicks. They spread the payments out and 'scrub' conversion rates to reflect $20 worth of payouts. So maybe the offer will payout .80 and convert at 25%. That's equals to the .20 epc their system decided it was okay to payout. As leads go up and down on their co-reg path, so does their conversion rates.

This is how ALL incentive offers work. Which is why finding custom offers is best, because otherwise you are getting one of those incentive offers that looks exactly like a non incentive offer, has the same pixel firing spot, and yet converts lower and pays less.

 

Agreed completely. And by "pay out less" on my original post I should've been clearer and said they ended up having a lower EPC, not necessarily a lower rate.

 

It depends on the kind of programs your are promoting and the quality of content which visitors want to try.

 

Incent traffic is usually terrible quality, but that's why the payout is lower and the scrub is so hard.

But then, if you're promoting basic submits, you should have learned to kiss the ring of the advertiser anyway. These offers are notorious for it.