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Does email marketing work?

Discussion in 'General Marketing' started by michaelreyes, Aug 3, 2016.

  1. unlimitedoptions4us

    unlimitedoptions4us Greenhorn

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    #61
    Hi:

    Email marketing does work but it's only one form of internet marketing. It will take time to build up your email list unless you buy traffic. If you decide to buy traffic then you can build a list rather quickly. Once you get people to know, like, and trust you then you can expect to start seeing more sales. Providing good content, a few free gifts and promotional offers should get you started in the right direction.

    Good Luck,
    SEMrush
    Dan
     
    unlimitedoptions4us, Nov 14, 2016 IP
    SEMrush
  2. graphicguy

    graphicguy Greenhorn

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    #62
    Send quality content to your email subscribers ..motivate them to take action ..and send great offers from time to time.

    Just pay attention to what you send them. QUALITY is first ..MONEY will follow.
     
    graphicguy, Nov 15, 2016 IP
  3. Klepon Pink

    Klepon Pink Member

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    #63
    It's one of the tools to promote your business. You need your database segmented. Instead of sending the same email to your subscribers, you need to group them and email them a promotion/information that they need. It can be based on the jobs, age, or anything. I know it takes time, but it works.
     
    Klepon Pink, Nov 16, 2016 IP
  4. Bhavna Malhi

    Bhavna Malhi Member

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    #64
    Yes, a very good option.
     
    Bhavna Malhi, Nov 16, 2016 IP
  5. Drake Nicholson

    Drake Nicholson Member

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    #65
    Yes , it will work . Im using it for years now ! And it always work!
     
    Drake Nicholson, Nov 17, 2016 IP
  6. Madhuri Verma

    Madhuri Verma Greenhorn

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    #66
    Email Marketing will always work. As we know there are stages of any marketing campaign. Email marketing can be used in all stages of any marketing campaign. Either you are trying to engage with existing customers or trying to generate new prospects. It will help you in all cases.

    Especially for eCommerce website it is boon. From signup (welcome) mail to cart abandonment, you can send mail. It is one of the rare marketing medium by which you can bring back your not active customers. Customers who made a purchase but now are in the sleeping mode. Obviously, you need a email campaign strategy to achieve this feat.

    My point it, this is one medium of marketing and very effective one. If you ignore this, it simply means you are compromising with profitability.
     
    Madhuri Verma, Nov 18, 2016 IP
  7. Bill Wade

    Bill Wade Member

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    #67
    Bill Wade, Nov 23, 2016 IP
  8. James Raw

    James Raw Peon

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    #68
    We use Email marketing along with telemarketing. It gives more results.
     
    James Raw, Nov 23, 2016 IP
  9. Aman chaurasia

    Aman chaurasia Greenhorn

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    #69
    Hi there, thanks for putting up this discussion. A big 'YES' would be my answer. It is in fact, one of the best marketing channels that one can turn to. Its is quick at producing great results and and will not even burn your pocket. How I see, email marketing is no way even this much closer to dying. Rather, with the passing days it is all the more progressing. it has already successfully outnumbered most of the social media platforms. Therefore, email marketing rocks. Just remember few things in the world of email marketing.
    1. Do implement email marketing protocols like SPF,DKIM, and DMARC records so that your does not get marked as spam by your subscribers.
    2. Choose the right type of email marketing tool suitable for your organisation.
    3. Design your emails using responsive design as your emails should open in all the devices.
    4. Implement a killer email subject line.
    5. Do add call-to-action to your emails that should redirect your subscribers to the right type if landing page.
     
    Aman chaurasia, Dec 2, 2016 IP
  10. David Holland

    David Holland Active Member

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    #70
    Build a relationship with your list by sending free helpful info, don't ever send crap or spam them as you want to grow your list and keep your subscribers happy. If you have a strong relationship they will trust you and always open your emails and when you do go to offer a product they will trust what you have put in front of them.

    Again with your subscribers when you want to sell a product show them how to use it to their advantage build them up to the sale, so send a series of emails over 7 days or longer building up their interest, you will see high conversions if you come across very helpful to them.
     
    David Holland, Dec 18, 2016 IP
  11. Abegail.s92

    Abegail.s92 Greenhorn

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    #71
    Email marketing is the best especially when it comes in internet marketing, freelancer.
    It is effective as a Marketing tool
     
    Abegail.s92, Dec 18, 2016 IP
  12. Caterina Christakos

    Caterina Christakos Active Member

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    #72
    The more people that subscribe to your list the more potential you have for making money. That said, you want to make sure that the people subscribing are in a buying mindset. Some people suggest charging a nominal fee to be able to subscribe to your newsletter, maybe a dollar. Give them something of value for that dollar. Once someone has bought from you once, even at such a low price, they are more likely to buy again.
     
    Caterina Christakos, Dec 18, 2016 IP
  13. Geoff_MedCash

    Geoff_MedCash Peon

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    #73
    The 30% that sign up, are theses statistics from your site?
    Email marketing does the job the best.
     
    Geoff_MedCash, Dec 19, 2016 IP
  14. Christopher Cardenas

    Christopher Cardenas Peon

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    #74
    Email marketing will help you build a warm list and that will in time equal more money in your pocket.

    Repeat business is outstanding with a good email marketing campaign.
     
    Christopher Cardenas, Dec 21, 2016 IP
  15. amyoliva

    amyoliva Peon

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    #75
    Economic and Cost Effective. It's easy, effective, and inexpensive. Email marketing allows business owners to reach a large number of consumers at a rate of nearly nothing per message.
     
    amyoliva, Dec 24, 2016 IP
  16. jcdean

    jcdean Active Member

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    #76
    Why wouldn't it work?
     
    jcdean, Dec 24, 2016 IP
  17. luffy268

    luffy268 Greenhorn

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    #77
    It definitely does. There is an art to it, and you need to find the right balance of emailing your audience not too much and not too little. It’s also extremely helpful in giving leads a nudge when they are at a particular point in their consideration process. Having automation set up when they visit a particular page, or if it’s been a certain point in their trial, is very useful in this case.
     
    luffy268, Dec 24, 2016 IP
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  18. Proaffili

    Proaffili Member

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    #78
    Of course, you are missing out not doing email marketing. You can choose to send people directly to an offer but after the purchase, most likely you will never see them again. On the other hand, when you send them to a squeeze page their contact details are captured and you can sell them other stuff in the future. Also take into consideration you will not have to spend anything to promote to that customer again.

    Just how long do people stay on your list? People will stay on your list as long as you give them a reason to stay. You must make people enjoy being on your list by building and maintaining a relationship with them – they must know you, trust you and like you. I am on someone's list myself and believe me – I cannot begin to imagine myself unsubscribing from it – I enjoy being there. I have learned so much since being on that list and I’m continuing to learn. If you cannot find a way to make your subscribers see value in being on your list, they will most certainly unsubscribe.


    Why 90% of marketers fail to make a penny online?

    One of the reasons is because most of the stuff we’ve learned about internet marketing is dead wrong. There are people (some so called Internet Marketing Gurus) who are teaching things completely different to what they do in their businesses on a daily basis. We should exercise extreme caution in choosing the people to listen to and follow.
     
    Proaffili, Dec 27, 2016 IP
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