Does Ecpm Improve With The Site Age?

Discussion in 'AdSense' started by Gingercode, Feb 25, 2010.

  1. #1
    I have a website with a decent traffic. Since I am adding content on the website on a regular basis the traffic to the site is improving considerably. However the ecpm is not showing such improvements and is almost the same over a period. Does this improve with the age of the site.
     
    Gingercode, Feb 25, 2010 IP
  2. Adpubster

    Adpubster Peon

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    #2
    Not necessarily.
     
    Adpubster, Feb 25, 2010 IP
  3. Chancey

    Chancey Well-Known Member

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    #3
    It would improve if your site will improve its traffic. ECPM has something to do with your traffic.
     
    Chancey, Feb 25, 2010 IP
  4. bdsense

    bdsense Guest

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    #4
    no, you need rich keyword
     
    bdsense, Feb 25, 2010 IP
  5. Iwind

    Iwind Active Member

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    #5
    what does that even mean?
     
    Iwind, Feb 25, 2010 IP
  6. Adpubster

    Adpubster Peon

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    #6
    I wish people who have no clue wouldn't respond. Your eCPM is earnings normalized so you can compare 1000 impressions. If you have 1200 impressions and make $6.89, doubling your impressions will not increase your eCPM unless the value per click or CTR etc increases.
     
    Adpubster, Feb 25, 2010 IP