Does anyone use Banner Ads?

Discussion in 'General Marketing' started by kraven, Oct 22, 2007.

  1. #1
    I have thought about buying some banner ads on very relative sites and was wondering if banners have been efective for anyone on here?

    Let me know.
     
    kraven, Oct 22, 2007 IP
  2. RockDiesel

    RockDiesel Well-Known Member

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    #2
    If I find a banner space that isn't too costly, but targets the audience I target then I may buy it.

    I buy more text links than banner links.
     
    RockDiesel, Oct 22, 2007 IP
  3. craiger22

    craiger22 Well-Known Member

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    #3
    Many surfers are blind to banner ads. They can be useful if you find the right place to put them, but for me in general they are not very effective. The best way to find out is to just try for yourself.
     
    craiger22, Oct 22, 2007 IP
  4. ianternet

    ianternet Well-Known Member

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    #4
    I have a post or case study on text link ads - soon I will test banner positioning, but as craiger says banner blindness is an issue
     
    ianternet, Oct 22, 2007 IP
  5. TrafficGiant

    TrafficGiant Well-Known Member

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    #5
    Make sure you put it on the right website and most importantly it has to be a real eye catcher or it's just a waste of money.
     
    TrafficGiant, Oct 22, 2007 IP
  6. john269

    john269 Notable Member

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    #6
    It depends on the popularity of the site you put your banner ad on, the design of the banner, etc.

    If your banner is no good and not eye catching enough then you are likely to get poor results no matter what site you put it on.

    Good luck anyway.
     
    john269, Oct 22, 2007 IP
  7. mkmnynow

    mkmnynow Active Member

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    #7
    start cheap, but yes this is profitable and i make sales with banner ads - just get the right audience!
     
    mkmnynow, Oct 22, 2007 IP
  8. ruby

    ruby Well-Known Member

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    #8
    Banners can be effective, I have had a lot of success myself.

    It does largely depend on the banner itself and target audience.

    I have done a lot of split testing with banners and its amazing how some completely outperform others tenfold.

    My advice when using banner advertising is TEST your banners and see what works best!
     
    ruby, Oct 22, 2007 IP
  9. nims

    nims Active Member

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    #9
    I think banners are loosing their popularity now but still I feel if placed properly you can get good results. Moreover some good media banners that provide slides to transfer proper information about the product get good clicks than the simple static banners.
     
    nims, Oct 22, 2007 IP