Does anybody use AdWords to sell featured links?

Any success stories?

 

Cost you a lot for nothing in return eh mikey?
Thats typical of adwords...

 

I think unless the Featured listings were quite expensive, any money made on the Featured would be lost through the adwords promotions.

 

I also tried this briefly but could not figure out how to get low-cost traffic that converts. The problem is that the focused keywords like 'paid directory' are very expensive, especially if you want to rank high for them.