Does anybody have general info on ROI Content vs Search

Discussion in 'Search Engine Optimization' started by ominc, Oct 27, 2006.

  1. #1
    Does anybody have know the general difference in ROI between google content ads and google search listings... like what do people tend to buy from more often?
     
    ominc, Oct 27, 2006 IP
  2. JeremyL

    JeremyL Peon

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    #2
    A study shows conversion rates are about equal between natural and paid rankings. What it doesn't show is that you will get a lot more traffic from a #1 natural search listing than you will from a paid search listing.

    http://www.clickz.com/showPage.html?page=3623514
     
    JeremyL, Oct 27, 2006 IP