Does a backlink to a home page help rank inner pages too?

Discussion in 'Search Engine Optimization' started by Airwalk Enterprise, Inc, Jun 27, 2010.

  1. #1
    So I've been creating backlinks to my home page so that it ranks higher, and gets a higher PR. But I feel like I'm neglecting other areas of my site. Of course if I backlink to those too they would rank better, but does all the backlinks to my home page help my inner pages too? Even just a little bit?
     
    Airwalk Enterprise, Inc, Jun 27, 2010 IP
  2. social-media

    social-media Member

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    #2
    You're doing your site a disservice by only linking to your home page. This only helps other pages on the site by giving the home page more PageRank/link juice to recirculate to other pages around the site. But PR is keyword agnostic. It doesn't really help your URLs to rank for any particular keyword phrase.

    You want to link to your inner pages often. Why? It's your inner pages that are likely targeting longer tail keyword phrases than your home page. It is generally easier to get those inner pages to rank for long tail keywords than to rank for the head terms that your home page is likely targeting. I'm not saying don't link to the home page... only that you should do both.

    Another reason is that having links from lots of sites to lots of pages on your site is what gives you domain authority. Google sees a site with 1000 links all to the home page as not an authority. A site with 1000 link where most of those links are spread out over lots of pages on the site are seen as much more of an authority. If you think about it, it makes total sense.

    Most sites are about a niche or particular topic. Each URL/page on that site should be about a separate topic/subtopic related to that niche. If lots of other sites link to lots of pages on your site then that implies that lots of sites think your site has great content about lots of topics in your niche... i.e. that your site is an authority in your niche.
     
    social-media, Jun 27, 2010 IP
  3. Orbital

    Orbital Peon

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    #3
    yes, the best links are "deep" links meaning links that link to inner pages within your site. Those links will basically include your homepage in the value but will make it look more popular as it looks like others are creating links to inner content pages.
     
    Orbital, Jun 27, 2010 IP
  4. shakingspear

    shakingspear Peon

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    #4
    Yup. Do more opposite of what you're doing to increase the page rank of both.
     
    shakingspear, Jun 27, 2010 IP
  5. Excel 8

    Excel 8 Guest

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    #5
    its called inner linking... most of the time google count that as back links specially if it has a good content.
     
    Excel 8, Jun 27, 2010 IP
  6. Aspiring Geek

    Aspiring Geek Peon

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    #6
    Yes of course. Deep linking passes some Seo weight on your other pages.
     
    Aspiring Geek, Jun 27, 2010 IP
  7. ireshagun

    ireshagun Greenhorn

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    #7
    By inner linking aren't you just redistributing your pagerank? It doesn't really increase your pagerank does it? Every link bleeds some pagerank.
     
    ireshagun, Jun 27, 2010 IP
  8. angelswriting

    angelswriting Peon

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    #8
    This has often been debated. I think that it really distributes the page rank among your pages but it does give most rank to your homepage.
     
    angelswriting, Jun 27, 2010 IP
  9. AirForce1

    AirForce1 Peon

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    #9
    Hi,

    In my own experiences, inner page back linking also known as deep linking, would benefit your home page ranking if only you have a well structured site navigation system with your keywords as anchor texts.

    Have a nice day,
     
    AirForce1, Jun 27, 2010 IP
  10. seo4me

    seo4me Well-Known Member

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    #10
    deep linking need to be carried out with backlinking for home page, why dont you carry backlink building activities for both home page as well as deep link pages?
     
    seo4me, Jun 27, 2010 IP
  11. datzgameboyz

    datzgameboyz Guest

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    #11
    I will be undertaking a project that will involve this for my company, and anymore input on this matter will be helpful, thanks.
     
    datzgameboyz, Jun 28, 2010 IP
  12. balivillaholidays

    balivillaholidays Peon

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    #12
    As long as you homepage have a good link structure or link baiting for your inner pages, your homepage quality back linking will surely pay off.
     
    balivillaholidays, Jun 28, 2010 IP
  13. supra shoes

    supra shoes Peon

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    #13
    I agree with you.
     
    supra shoes, Jun 28, 2010 IP
  14. joshvelco

    joshvelco Peon

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    #14
    Yes. If your homepage links to the inner pages of your site then yes. Think about it like this:

    Site A --> Your homepage --> Your inner page

    At every arrow, there is a passing of a link, and therefore PR if PR is applicable i.e, the page has PR and the link is dofollow.
     
    joshvelco, Jun 28, 2010 IP
  15. xprtwalk

    xprtwalk Peon

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    #15
    First I want to tell you that when we place our link to a page, it does matter only for the page we are hyper linking with the targeted keyword. We get actually a fraction of the PR of that page (if that page have PR from which we are getting link) from where we are taking links, because there are also other links live on that page. So that PR is decided to all the links appeared on that page.

    Now back to our topic, actually when we make links for our website, the benefits totally goes to that page only for which we are creating hyper-link with the keyword. Only the page, for which we are getting links would have the benefits from the search engine point of view. So it is always advised to make deep linking and inter linking of other pages of your site.

    It is just an assumption and not officially declared by the Google that how the benefit coming to a particular page would be decided to the other pages of the site. We just only assume that the page for which we are doing work will get only benefit. But it always benefits a fraction to all your site depends on your linking hierarchy.
     
    xprtwalk, Jun 28, 2010 IP
  16. bruce_robart

    bruce_robart Member

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    #16
    well methodology is quite different i always preferred to promote related links for related keywords. i mane if you are promoting your "mortgage refinance" keyword for home page instead of your sub-page for mortgage-refinance.html then you are not providing relevancy to your visitors as well as crawlers.

    sub-page is carried out back links for home page so batter to promote sub-page for your keywords.best luck
     
    bruce_robart, Jun 28, 2010 IP
  17. joelchrist

    joelchrist Banned

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    #17
    It is advice able to get back links to your inner pages too. Then only you can get good ranking for your domain from google.
     
    joelchrist, Jun 28, 2010 IP
  18. Alan Smith

    Alan Smith Active Member

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    #18
    If you are having inner pages with sub-domains then it will not help but if your inner pages are in continuous to your home page then it will surely help.
     
    Alan Smith, Jun 28, 2010 IP
  19. JohnnyHal

    JohnnyHal Peon

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    #19
    What type of site are you creating? There are cases where you would link from the home page down to the inner pages, and some cases where you would want to link from the inner pages to the home page. If it's the latter, you want to link to your inner pages, or create "deep links". In the case of the former, you really want both. When linking to inner pages, you'll notice that in the SERPs, you'll most often get both the home and the inner page displayed, rather than just one or the other.
     
    JohnnyHal, Jun 28, 2010 IP
  20. dtodo

    dtodo Member

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    #20
    Hi I think the first point is 100% successful and not only due to link the home but also it should be linked to internal pages
     
    dtodo, Jun 28, 2010 IP