Do You Use Video Marketing Sucessfully?

Discussion in 'General Marketing' started by Media_Challenge, Jan 23, 2013.

  1. #1
    online video filming can have a great deal of benefits for your business including making it easier for your customer to consume the information you putting across and making it 33% more likely for them to contact you.

    Share your storys and your videos here.
     
    Media_Challenge, Jan 23, 2013 IP
  2. Mark Kaye

    Mark Kaye Member

    Messages:
    16
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #2
    I do! I use video to MARKET my products, which also happen to be VIDEOS! I don;t know if I can post a link and since I'm new I don't want to get thrown out, so I won;t.

    But here is what I do:

    1. Squeeze page has a 5 minute video discussing the benefits of my 60 minute video course. I tell you the three important things you will learn in the course. When you "opt-in" by filling out the email form, you are sent to the FREE video.

    2. My FREE Video is 60 minutes long. It is an in-depth content rich seminar. On the bottom of the page is a link to subscribe. Customers can subscribe and get a new 60 minute video EVERY month!

    This is great because customers really get to know me before they even make a purchase. They get to see my style, my demeanor, AND they get a hefty sample of what I have to offer.

    So YES to video! Both as a marketing tool and as a potential product.
     
    Mark Kaye, Jan 23, 2013 IP
  3. Media_Challenge

    Media_Challenge Member

    Messages:
    88
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    48
    #3
    Hi Mark,

    That's great stuff, did find that people opt in more since you're using video?
     
    Media_Challenge, Jan 23, 2013 IP
  4. Mark Kaye

    Mark Kaye Member

    Messages:
    16
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #4
    Yes. I get a very good opt-in rate for two reasons:

    1. I can describe in my own words exactly WHY they should opt-in.
    2. I'm offering something for free once they do.
     
    Mark Kaye, Jan 23, 2013 IP
  5. dailybreadgivers

    dailybreadgivers Banned

    Messages:
    52
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    23
    #5
    What I have found is people love rich product reviews and testimonies. If you can get some people to stand in front of the camera an give a testimony about a product you well, people love that
     
    dailybreadgivers, Jan 24, 2013 IP