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Do you use any software to optimize your ad campaigns on Google Ads?

Discussion in 'Google AdWords' started by Nataly Grutsa, Jun 13, 2019.

  1. #1
    Hello, many companies now use software solutions(ready-made or customized) to drive their campaigns on Google Ads to save time and money, reduce human involvement etc.

    Have you ever tried any in your work? How was it?
     
    Nataly Grutsa, Jun 13, 2019 IP
  2. mktngguy

    mktngguy Member

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    #2
    I've used two such tools: WordStream, and Adalysis. I consider the latter one more valuable.
     
    mktngguy, Jun 13, 2019 IP
  3. Public Advertising Agency

    Public Advertising Agency Peon

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    #3
    I've tested out a couple of these, notably Wordstream. I still use their free monthly reports. These platforms are great for identifying opportunities and making quick decisions but I do feel that you can't rely entirely on their automations. Google Ads has so many of these already built in and IMO nothing beats the human element.
     
  4. jamesandersonicb

    jamesandersonicb Peon

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    #4
    Opteo and semrush would be best to optimize ad campaigns.
     
    jamesandersonicb, Jul 17, 2019 IP
  5. Butent

    Butent Peon

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    #5
    Google analytics tools are suitable for both SEO and google ads. This is a multifunctional tool.
     
    Butent, Jul 24, 2019 IP
  6. George Powell

    George Powell Peon

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    #6
    I would advise using Unbounce, a tool for landing pages URLs.
     
    George Powell, Aug 2, 2019 IP