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Do you 'optimize' or 'optimise'?

Discussion in 'Search Engine Optimization' started by topicalone, Oct 16, 2006.

  1. #1
    Which one do you use?

    'search engine optimization' or 'search engine optimisation'
    SEMrush
    Google trend says that there are more people in the UK. Australia and New Zealand searching for 'optimisation' than 'optimization'

    On the other hand more people in india, south africa & US search for 'optimization'

    Just wanted to point it out as i found some of the wannabe 'optimizers' using the wrong version in their websites ( i run a local SEM training firm).
     
    topicalone, Oct 16, 2006 IP
    SEMrush
  2. MattUK

    MattUK Notable Member

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    #2
    That's because we spell it properly over here ;)
     
    MattUK, Oct 16, 2006 IP
  3. connectmobiles

    connectmobiles Peon

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    #3
    According to me.. its more appropriately spelled as ....zation ... coz thts how its pronounced toooo....
     
    connectmobiles, Oct 16, 2006 IP
  4. Indian

    Indian Peon

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    #4
    Optimise is English from UK, Optimize is English from US. Indians normally use the S and not the Z...not sure from where Google got its facts. Similar example is advertise & advertize. I normally use the Z as I was with some US companies before.
     
    Indian, Oct 16, 2006 IP
  5. Corazon

    Corazon Banned

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    #5
    Corazon, Oct 16, 2006 IP
  6. Indian

    Indian Peon

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    #6
    Indian, Oct 16, 2006 IP
    MattUK likes this.
  7. MattUK

    MattUK Notable Member

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    #7
    It depends which market you're targeting, you wouldn't get many customers from outside the US using that spelling.
     
    MattUK, Oct 16, 2006 IP
    Indian likes this.
  8. Dudibob

    Dudibob Peon

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    #8
    if your after America, change s to z, anywhere else, use the proper spelling :p
     
    Dudibob, Oct 16, 2006 IP
  9. axemedia

    axemedia Guest

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    #9
    Here in Canada we use both 'cause we can never remember which one to use, z or s. I like z personly.
     
    axemedia, Oct 16, 2006 IP
  10. bnts

    bnts Well-Known Member

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    #10
    In India it's not only s that we use...I was taught we should use s in schools but as I go I have found many people using z...Even the Microsoft Word show me a red underline when I use s...Later I came to know the difference is due to American English and English English...Well, not most people in India bother about that...they use whatever they like..no one actually cares, and I hope this is the same situation with all the countries where English is not the first language...There is nothing like which one is correct...it all depends on the market and place you are targetting...If I were to optimise (as I was taught) my general site, I will optimize it cos my site is US traffic based...
     
    bnts, Oct 16, 2006 IP
  11. MattUK

    MattUK Notable Member

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    #11
    You can get rid of that by changing the dictionary from US English to UK (Real) English ;)
     
    MattUK, Oct 16, 2006 IP
  12. Dudibob

    Dudibob Peon

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    #12
    Bingo, that's all you need to know :)
     
    Dudibob, Oct 16, 2006 IP
  13. KC TAN

    KC TAN Well-Known Member

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    #13
    As what has been mentioned, it depends on your targeted market. I use Optimize thou ;)
     
    KC TAN, Oct 16, 2006 IP
  14. bnts

    bnts Well-Known Member

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    #14
    I already did that lol ;) but at present it's set to US English again, cos I am used to that....;)
     
    bnts, Oct 16, 2006 IP
  15. Vladislav Vagner

    Vladislav Vagner Active Member

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    #15
    Never thought about this before, thanks for pointing it out. I personally use optimization.
     
    Vladislav Vagner, Aug 9, 2015 IP
  16. knowledgeherald

    knowledgeherald Well-Known Member

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    #16
    I use 'optimization' as most of my clients are from United States.
     
    knowledgeherald, Oct 19, 2016 IP
  17. Dave_Wils

    Dave_Wils Peon

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    #17
    With no disrespect for Her Majesty, the UK and the Commonwealth – as well as for the University of Oxbridge – you’d better use ‘optimization’ :)
    I suppose this is a conventional global (i.e. American) form.
     
    Dave_Wils, Apr 2, 2018 IP
  18. knowledgeherald

    knowledgeherald Well-Known Member

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    #18
    Yes, 'z' is global instead of 's'
     
    knowledgeherald, Apr 2, 2018 IP
  19. Pamela Turns

    Pamela Turns Active Member

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    #19
    Optimization and Optimisation are both right. It's just that "optimization" are commonly used in the US and "optimisation" are most common in the UK.
     
    Pamela Turns, Apr 2, 2018 IP
  20. knowledgeherald

    knowledgeherald Well-Known Member

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    #20
    Not commonly used only in US, but in most of the countries across world.
     
    knowledgeherald, Apr 2, 2018 IP