I must have a CPM ad on my site, because it says eCPM $0.XX when I check adsense. And my site is about video games, but on my homepage the top banner ad is a Honda ad. So that's the CPM ad, right? Anyways, when people click it, do I get paid more, like normal ads, or do I only get the CPM money?
Hi, To know if you get CPM ads, follow the instructions given in Can I view separate reports for site-targeted and contextually-targeted ads? You do not get $$$ when people click on a CPM ad (= site-targeted ad). Jean-Luc
The eCPM number is just Adsense's stats averaging out how much you made for that day based on your total earnings and impressions. It is not specific to CPM (image banner) ads.