What is your opinion about this: I m thinking of putting different anchors leading to the same url in some posts i m going to buy! Does it helps the site to get higher rankings for both anchors?
Take a look at the reply to the first question here: http://www.thegooglecache.com/white-hat-seo/response-to-seo-questions-by-rand-fishkin/
In short, it works like a charm. Im doing an experiment on one of my domains, trying to land 10 different keywords Done 6 so far But the thing is you must choose relevant keywords, otherwise its just spamming.
i am not sure if i was quite clear. When you write a post in a blog and use two different anchors leading to the same url, will the positive effect of the incoming links split in two , half for the first anchor and half for the second? and if yes, do you believe that it is better than havin only one anchor?
the theory goes that Google may think your backlinks are articicially created for PR or rank at G SERPs if all of them are with same anchor text. If you understand that a reciprocal link is generally weaker than one way back link, in terms of SEO because one way links can look natural in the eyes of SEs. Creating several anchor texts, supposedly G can not think those backlinks are artificial, or harder to know. Certain links may look too artificial, and G seems to know those and sometiems doesn't pass PR points.
I don't think that's going to be a problem. I believe using different anchor texts (even if they're found in one page) is helpful.
I agree that different variations of targeted keywords as anchor text can help you get better ranking.
it does help. thats why it goods to use different anchor text not only in blogpost but when submitting to directories aswell.
Then answer to the second part of my question: is the positive ranking effect of the blog post with my links divided to the anchors i used? or not?
I believe the general consensus is that the the links on a page evenly share the PR boost of that page. So if you have only 1 link, it gets 100% of the benefit, 2 split it 50/50, and so on.