Is it possible to do this and then achieve it? Can you guarantee top spot for terms or are the SE's algorithms going to constantly be keeping from performing such work? I was asked this question and thought I would throw it out here. Can you guarantee your work or just the servicing to attempt to achieve top spots? What kind of TOS are you writing for your SEO? Looking forward to the responses....
when I was considering doing some freelance SEO services, I figured I could afford to guarantee an increase in traffic- although not the traffic for one individual term. beyond that I wouldn't make any guarantees.
When you say an increase in traffic, are you talking weblog traffic or actual purchasing consumers for that particular company?
weblog traffic. I could be more specific than that, if they prefer- increased pageloads, increased unique visitors, and increased SE referrers. if you want to promise an increase in purchasing customers, you definitely need to have a look at their site first- there are tons of situations where I could promise this, but a "blanket line" for every client like that just won't work.
No one barring the owners of the search engines can guarantee a position. Any SEO who has been around for a while, can spend a few minutes looking at competition, and guage roughly how something can be achieved, and what level of work is involved. So in their own mind, they will only take on a site that they know they can help with. I personally will not give rankings guarntees, as all you need is another Florida to have a load of claims incoming, when you have done nothing wrong. (I only had one site badly affected by Florida, and that was a new one, My own lol)
Good points. It just seems that there are about 5 guys I know that probably can guarantee (based on knowledge and experience) SE postings and actually deliver. The rest of us need to be sure we are specifying what we are going to 'attempt' to do, the time frame and length of time to get there and possibly stay there.
hi guys, Guarantees to a point where a client can in the first three pages can be provided. Atleast 10 major search terms/keywords should be targeted for the same. Cheers Growonweb
IMO if you have a lot of clients, it is not a bad idea to guarantee it. Chances are you won't be able to rank ALL (let's say) 200 clients in the time frame that you've promised them to, but maybe 90%. If you then stay at it and keep on working, they will rank as well unless there are some factors which you cannot control (previously penalized domain etc.). If you only have a few clients, I would guarantee overall results such as increase in targetted traffic as well as maybe a list of several keyphrases which you deem capable of getting. You can for example pick 20 and if you rank them for 5 of them, the contract is honored, something like that.
I offer guarantees I guarantee to deliver what I agree with the client. Stranely enough, one thing that nearly every client has asked to be delivered is a certain PR level and regardless of what I tell them, it's one of the things they insist on. Given the budget this is one of the easiest things to deliver, with the provisor that they don't insist on an 8, 9 or 10. Normally, we aim to increase unique visitors to a certain level. Specifying the percentage of visitors that are exected from SEs. I have never guaranteed a specific SERPs position nor do I think I ever will - unless it's a uncompetetive area. I think with any site you could guarantee top 10 results - it just wouldn't be for the keywords that they think it should. In my opinion many clients expect near instant results, never thinking that getting results takes time.
I've done linkbuilding for people who know that more links usually means better rankings. I tell them upfront that I can get them 1 way links pretty easily, but I do not guarantee ranking improvements.
I used to gaurentee top 10, acutally I still do or don't get paid I usually work in some type of non-refundable deposit One of my biggest and longest running clients pays per month, per the amount of terms he is top 10 for.
I will guarantee top 5 positions for only 30 to 60 days with Black-Hat-Tech, until site gets banned. I will never Guarantee any position with white hat. After the Florida update, who could? D
agree. SEO really should guarantee increased traffic. Those who claim charge clients for time spend and experience don't really make sense.
I've only done a little SEO for $ but I don't make any guarantees. A satisfaction guarantee is one thing so that the customer feels more secure hiring you, but promising certain rankings is dicey IMO. Like most everyone else, I'm suspicious of SEOs that make crazy guarantees.
If you find a way to make your potential clients comfortable without specific guarantees ... more power to you
People say you can't gaurentee anything, but you can you just got to willing to forfeit the money, if you fail
in this case I suppose it's quite obvious, at least to SEOs themselves, that a genuine guarantee can't be given. so guarantee here should mean some sort of pay for performance. in other words: perform or don't get paid. of course a more complicated billing structure should be agreed upon, such as when and how to assess performance, whether traffic, ranking, PR or whatever, and I would suggest a minimum non-refundable deposit.
i guarantee position on first page of Google withing 2 months after i start it and remain there for 6 months
I usually try to give guarantees for traffic achievements, not on specific keywords, but ofcourse you can give guarantees on keywords also, but the more guarantees the higher the price. You can never be sure 100% to achieve competetive keywords, you have ~from 2 to 10% failure probability.