Do AdSense Ads Cost you Google Rankings?

Discussion in 'AdSense' started by farhajr, Jan 18, 2008.

  1. #1
    RankingMeasures.com released a press release about their new survey in which they tested the effect of having contextual advertising on your site in correlation to the ranking effects for that corresponding search engine’s rankings.

    They conducted a monthly study of nearly a million search engine results for over 15,000 popular keyword phrases and found a strong negative correlation in the big three search engines where rankings dropped significantly when the site carried that search engines contextual advertising on their websites.

    Sites displaying contextual PPC advertising are consistently ranking lower than similar sites without these ads. These ads are taken from the search engines’ own advertising networks…


    RankingMeasures.com has found that for over 75% of searches, sites with contextual advertising from the search engine network are more likely to rank lower in the natural results. For example, on one major search engine 816 sites with contextual ads were found in search engine ranking position one while 1,356 sites were found in rank position 20.

    While I can certainly understand the desire for Google to toss out sites that are simply trying to manipulate their rankings to drive traffic to pages that only contain AdSense ads, as we have seen with the recent changes to the company’s quality score rankings, it does seem like they are often throwing out the baby with the bath water.

    It also seems some what hypocritical to be making so much money on contextual advertising on one side, and then hurt sites that are hosting their contextual advertising ads on the other, kind of like biting the hand that feeds you. I have been feeling the same was as a Google Adwords advertiser as I see my rates getting jacked up for no apparent reason.

    So what are the options?:confused:

    Without any clear picture of what effects these rankings hits, it would appear that webmasters have a few options:

    1. If you want to continue to rank in Google, consider not running AdSense on your site.

    2. If you feel you want to continue running AdSense, consider the quantity of ads you have on your pages, perhaps maxing out the number of ads you can display isn’t brining in the bang for the buck you are looking for. If I was Google, I would certainly be looking at the quantity of AdSense ads you have on each page since the made for AdSense sites tend to max out the total number of ads they can display.

    3. Start testing out other contextual advertising solutions which don’t run their own search engines. This move by the search engines could be a big boost to their competition.:eek:

    Via: Revenews.com

    So Guys HOw Far do you Agree to This???
     
    farhajr, Jan 18, 2008 IP
  2. farhajr

    farhajr Well-Known Member

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    #2
    I found that article on a website i wanna know your vies on that!!! Tell me and share with me
     
    farhajr, Jan 18, 2008 IP
  3. COBSolutions

    COBSolutions Well-Known Member

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    #3
    COBSolutions, Jan 18, 2008 IP
  4. farhajr

    farhajr Well-Known Member

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    #4
    i have made the thing clear as a long statement and they were asking for the source that's why it is here!!!
     
    farhajr, Jan 18, 2008 IP
  5. phinelinda

    phinelinda Well-Known Member

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    #5
    I don't think it has any effect with me / or my sites.
     
    phinelinda, Jan 18, 2008 IP
  6. farhajr

    farhajr Well-Known Member

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    #6
    so the reports are all wrong which they have told
     
    farhajr, Jan 18, 2008 IP
  7. sonyarai

    sonyarai Banned

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    #7
    nah! cant lose the ranking because of ads
     
    sonyarai, Jan 18, 2008 IP
  8. cool_78

    cool_78 Guest

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    #8
    I doubt it would have any effect. Why would Google penalize sites who use adsense which they own get makes a lot of money from.
     
    cool_78, Jan 18, 2008 IP
  9. farhajr

    farhajr Well-Known Member

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    #9
    that a fact the report says it!!
     
    farhajr, Jan 21, 2008 IP
  10. Fka200

    Fka200 Guest

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    #10
    I really don't care what a report says as long as I'm getting the rankings that I'm satisfied with.
     
    Fka200, Jan 21, 2008 IP
  11. leeza

    leeza Peon

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    #11
    it can only cost , when you pay for low level keywords and call people on high paying keyword ads :) .
     
    leeza, Jan 21, 2008 IP
  12. farhajr

    farhajr Well-Known Member

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    #12
    you mean it can cost if using adwords for high adesense i think that has been banned by google but the thing here is not about adwords but adsense, i am going through this my site has no copied material but is indexed and not at all comes under any keyword in google
     
    farhajr, Jan 21, 2008 IP
  13. bogart

    bogart Notable Member

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    #13
    It wouldn't make sense for Google to rank sites with adsense lower
     
    bogart, Jan 21, 2008 IP
  14. farhajr

    farhajr Well-Known Member

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    #14
    but this has been true that websites which are completly new though having genuine content are ranking lower in google just because of adsense in them i can give u examples if u want
     
    farhajr, Jan 22, 2008 IP
  15. farhajr

    farhajr Well-Known Member

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    #15
    so a thing has that which i mentioned it above
     
    farhajr, Feb 17, 2008 IP
  16. farhajr

    farhajr Well-Known Member

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    #16
    so a thing like that has happened or is true which i mentioned it above
     
    farhajr, Feb 17, 2008 IP