Direct & Paid traffic issue

Discussion in 'Traffic Analysis' started by tommseo, Jul 31, 2009.

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  1. #1
    Hi,

    I have heard that paid traffic will be included in direct traffic if auto tag, cost data have not been enabled.

    Is this true?
     
    tommseo, Jul 31, 2009 IP
  2. vertexroll

    vertexroll Peon

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    #2
    which website r uu taking about ?
     
    vertexroll, Aug 11, 2009 IP
  3. seolion

    seolion Active Member

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    #3
    If you meant Google Analytics and Adwords data , Yes. You need to enable auto tagging to get Adwords traffic reported as paid. Cost data is for getting cost related metrics.

    You need to link your adwords and analytics data and enable auto tagging. Other option is to tag destination URLs with campaign tracking variables of Google Analytics (utm_source, medium, campaign....), but cost data will not be taken into GA.
     
    seolion, Aug 15, 2009 IP