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Different between Black Hat and White Hat SEO techniques?

Discussion in 'Search Engine Optimization' started by design2host, Oct 16, 2006.

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  1. sammy89

    sammy89 Peon

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    #261
    White Hat SEO is not only limited to content but also link building techniques that are being used. Article Spinners and Irrelevant Paid Links are Black Hat in nature whereas links obtained due to quality share-able content belong to White Hat. This is why, Social Media is becoming increasingly important these days along with traditional SEO.
    SEMrush
     
    sammy89, Nov 2, 2011 IP
    SEMrush
  2. yadavsarvesh10

    yadavsarvesh10 Member

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    #262
    White Hat: SEO is where you obey the search engine rules and do not use manipulative methods which would be against their TOS. Basically original content and natural links would be white hat.

    Black Hat: SEO is where you disobey any rules which will be productive to your temporary search engine success. Black hats will use any means at their disposal to gain rankings and because of that they tend to get caught after a while. That is why most good black hats recycle domains frequently and keep restarting new ones to keep the money flowing.
     
    yadavsarvesh10, Nov 2, 2011 IP
  3. Compuzone

    Compuzone Member

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    #263
    White hat marketing should not trick visitors to do certain actions.
    Black hat marketing usually tricks visitors to do certain actions.
     
    Compuzone, Nov 2, 2011 IP
  4. alimoula

    alimoula Peon

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    #264
    white hat mean extra work and black hat mean atomization.
     
    alimoula, Nov 3, 2011 IP
  5. mujahidshaikh

    mujahidshaikh Member

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    #265
    Black Hat search engine optimization is customarily defined as techniques that are used to get higher search rankings in an unethical manner. These black hat SEO techniques usually include one or more of the following characteristics:

    * breaks search engine rules and regulations
    * creates a poor user experience directly because of the black hat SEO techniques utilized on the Web site
    * unethically presents content in a different visual or non-visual way to search engine spiders and search engine users.

    Black Hat SEO Techniques To Avoid

    * Keyword stuffing: Packing long lists of keywords and nothing else onto your site will get you penalized eventually by search engines. Learn how to find and place keywords and phrases the right way on your Web site with my article titled Learn Where And How To Put Keywords In Your Site Pages.
    * Invisible text: This is putting lists of keywords in white text on a white background in hopes of attracting more search engine spiders. Again, not a good way to attract searchers or search engine crawlers.
    * Doorway Pages: A doorway page is basically a “fake” page that the user will never see. It is purely for search engine spiders, and attempts to trick them into indexing the site higher. Read more about doorway pages.
     
    mujahidshaikh, Nov 3, 2011 IP
  6. saimned

    saimned Peon

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    #266
    yep, it gives you quick resualts but at the same time you can get banned very quickly. I love Black hat SEO
     
    saimned, Nov 3, 2011 IP
  7. Sedan Mension

    Sedan Mension Peon

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    #267
    Search engine spiders may highlight the difference between White Hat & Black Hat SEO efforts. Optimize your site with white hat seo techniques to increase your search results and avoid the penalties of black hat seo.

    Whitehat and blackhat SEO (Search Engine Optimization) are two different (and normally opposing) views of how to do search engine optimization. Whitehats are those website designers that "play nice" and try to follow all of the search engine guidelines to optimize their site. Blackhats are where website designers use backdoors, cloaking, and other tricks to optimize sites.
    Hope, This will help you​
     
    Sedan Mension, Nov 3, 2011 IP
  8. harveshm

    harveshm Peon

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    #268
    hey,
    White Hat SEO is done according to the terms and conditions of the search engines and here SEO is done by posting original content.
    Black Hat SEO is done by breaking the rules of SEO to gain temporary success but there is always a risk of getting caught by the search engine.
     
    harveshm, Nov 3, 2011 IP
  9. mujahidshaikh

    mujahidshaikh Member

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    #269
    • Meta Tags
    Black Hat SEO - Stuffing or Spamming Meta Tags
    Stuffing or spamming your Meta tags does nothing for your search results except flag your site as one using black hat SEO. Search engines are always on the lookout for spammed Meta tags. For example, let's say an online pet store called Fiction Pets is stuffing its Meta tags. The site's black hat Meta keywords might read:
    <meta name="keywords" content="fiction pets, pets, dogs and cats, pet stores, dogs, cats, lizards, birds, dog collars, hamster cages, jessica alba, fish, dog shampoo, dog treats, bird seed, good dogs, bad dogs, nice kitty">
    Its stuffed Meta description might read:
    <meta name="description" content="Fiction Pets is the best pet store of all the pet stores. You've never seen a pet store like Fiction Pets. best pet stores, good pet stores, visit pet stores, contact pet stores">

    White Hat SEO - Choose a Solid Keyword Phrase
    Research your keyword phrase. Choose a solid keyword phrase that accurately represents your page and use it in your Meta tags. An example of Meta keywords:
    <meta name="keywords" content="online pet store, fiction pets, pet supplies, pets store, pet supply store">
    A white hat Meta description could be:
    <meta name="description" content="Fiction Pets is an online pet store with a full line of pet supplies for dogs, cats, birds, fish and more. Our pet supply store can help you get everything you need for all of your pets.">

    • Content
    Black Hat SEO - Hidden Content
    There are many ways to hide content on your site. All of them are black hat SEO methods.
    Hidden content includes white text full of keywords on a white background. Another black hat SEO method is using comment tags to hide keywords. For example:
    <!--hidden content, hidden content is bad, hidden content in comment tags is bad--!>
    White Hat SEO - Quality Content
    Content that targets a strong, related keyword phrase on each page wins every time. After you've chosen your keyword phrase, use it consistently throughout the page. For example, a page with a Meta title of "White Hat SEO - White Hat SEO methods" could have this first paragraph of content:
    White hat SEO is the key to effective search engine optimization. If you're not using white hat SEO methods, none of your SEO techniques will be effective.

    • Linking
    Black Hat SEO - Link Farming
    The idea behind link farming is that you exchange links with other websites to boost your site's rank in search results. Search engines like Google examine how many sites are linking to yours when determining rank.
    With a link farm, you've traded your link with many sites for the sole purpose of increasing your site's search rank. In effect, you're trying to fool the search engine into thinking your site is more popular than it really is.
    White Hat SEO - Inbound Linking
    When someone links to your blog post or a page on your site within their content, you have a quality inbound link. Unlike with black hat link farming, inbound linking is not a link list traded for the sake of boosting your search results.
    Creating content that is compelling attracts site visitors. It also captures the attention of other webmasters who are looking to create their own content with contextual links to your site.

    • Page Elements
    Black Hat SEO - Doorway Pages
    Doorway pages are known by many names, such as bridge pages, entry pages, gateway pages, jump pages and portal pages. These pages are created to spam search engines with a certain phrase.
    A doorway page is created to get traffic based on keyword phrases and then funnel those site visitors to the main site. Most search engines catch doorway pages and sites are penalized.
    White Hat SEO - Headings
    A better use of page elements is to break up your page visually with SEO-friendly headings. An article using <H1>, <H2> and <H3> tags that make good use of your keywords has more weight in search engines than a page full of regular-sized text.
     
    mujahidshaikh, Nov 4, 2011 IP
    geegel likes this.
  10. rajeshwarikshah

    rajeshwarikshah Peon

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    #270
    Short time gain.. long life ban.
     
    rajeshwarikshah, Nov 4, 2011 IP
  11. morg2k2

    morg2k2 Peon

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    #271
    Basically its Good against Evil :)
     
    morg2k2, Nov 4, 2011 IP
  12. StevenPayales

    StevenPayales Greenhorn

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    #272
    hmmm.. I got it :) But how about spider nets or pyramid links? Are they still considered black hat methods?
     
    StevenPayales, Nov 6, 2011 IP
  13. badar100

    badar100 Peon

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    #273
    Stop focusing on whether choosing between and whitehat and blackhat, it really doesn't matter nowadays imo. Have any of you even heard how latest google panda (2.3 was the latest if I'm right) wiped out dozens of whitehat 100% legit sites or just dropped their serps significantly. I had some friends with 6 year old sites getting fucked over. But content is still is very important in today's SEO, so keep that in mind folks. You can go blackhat if you have kick-ass content.
     
    badar100, Nov 6, 2011 IP
  14. muhamadiruel

    muhamadiruel Peon

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    #274
    100% i agree with your opinion matt.....because i am one of people that using black hat methode for my seo :)
     
    muhamadiruel, Nov 6, 2011 IP
  15. seoexpert07777

    seoexpert07777 Active Member

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    #275
    use unethical rules to incress the position of website is known as black hat seo and SEO done with ethical way is known as white hat seo.
     
    seoexpert07777, Nov 7, 2011 IP
  16. Mannashi

    Mannashi Peon

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    #276
    Is black seocostly as compare to white seo.
     
    Mannashi, Nov 7, 2011 IP
  17. Egrove Systems

    Egrove Systems Peon

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    #277
    black hat is the unethical way to rank in good position in SERP. and also your site will penalized by Google if you use the black hat technique
     
    Egrove Systems, Nov 7, 2011 IP
  18. dinnyhead

    dinnyhead Peon

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    #278
    White hat seo won't cost you anything. Black hat will cost whatever it costs, and will get you quick results, and will also put you on the fast track to failure in the long run. White hat is better for the long run, and free. What could be better?
     
    dinnyhead, Nov 7, 2011 IP
  19. Install

    Install Member

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    #279
    Speaking about Black Hat ones.
    Try the invisible linking. Simply color the links somewhere in your content place the same as your background. So it doesnt ruin the design but increases the pr
     
    Install, Nov 8, 2011 IP
  20. condra

    condra Member

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    #280
    Google is VERY sophisticated. Effective Black Hat tactics require a lot of research and hard work. That energy would be much better channelled into creating great content. Write some opinions, engage with your readers, take relevant photographs, interview people involved in your niche. There are so many enjoyable ways to create lots of great content. Black Hat is almost irrelevant outside the realms of porn, gambling and scamming.
     
    condra, Nov 8, 2011 IP
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