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    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Difference in values between API and web interface

Discussion in 'Google AdWords' started by anjanesh, Nov 19, 2009.

0
  1. #1
    Keyword : "car insurance"
    MaxCPC : $10
    Type : Exact

    Via API :
    Estimates for keyword with text "car insurance":
    Lower average position is "4.0".
    Upper average position is "6.0".
    Lower clicks per day is "415.84586".
    Upper clicks per day is "623.76886".
    Lower cpc is "4390587" = $4.39
    Upper cpc is "6585882" = $6.58
    Avg CPC = $5.48

    Via Web Interface (English, All Countries) :
    Position : 1 - 3
    Estimated Avg CPC : $8.23
    http://img685.imageshack.us/img685/1355/carinsurance.png

    How come the difference ?
     
    anjanesh, Nov 19, 2009 IP