What is the difference between PPC Ads and Classified Ads ? When we can post free classified ads in SEO, what is the need to go for paid PPC ads ?
Hi There, Benefits of Pay-Per-Click Advertising: 1. PPC can achieve instant traffic instead of waiting for weeks or months on end. 2. PPC can be tied to actions This means a single click can interact into a form submission, an important page view, a software, app or white paper download, and more. 3. PPC attracts targeted visitors based on search queries, keywords and phrases. No other medium can do that. 4. PPC gives you the ability to test your ads while running them live. You can immediately determine which ad is performing better, nearly on-the-fly. This is known as “split testing” and it can be very effective. 5. PPC offers you highly trackable purchase patterns down to the detail. You can easily see which keywords and phrases are working well, which ones need work, and which keywords you should remove from your campaign. Benefits of Classified Ads: 1. Global exposure – Posting classified ads not only guarantee global exposure, but will also assure a lot of visibility, which will ultimately help boosts business and client relationships. 2. Most of the free classified ad sites provide free accounts buy/sell/let/market products and services. 3. The entire process is extremely fast, simple, and lucrative. The sign-up process won’t take more than a few minutes, and so is the entire process of posting the classified ads. On the other hand if you choose to post your advertisement on newspapers, magazines, or any other publications, it may take more than a week to get things finalized. 4. Classified ads will help bring quality traffic to your website. Hence it is highly recommended to insert your website URL in the description of your classified ads. It will also help get high-quality back links to your website. Have a nice day Thanks !