Let's say my keyword phrase is 3 words long: blue tennis shoes If I upload the keyword in a different order, such as: tennis blue shoes - and select Exact Match, will this ad still be shown up if the user searches for my keyword in the order of shoes blue tennis? hope that made sense
it will show only if you use phrase match or broad match for exact match you need to enter the keyword exactly in the same order and same words..
"tennis blue shoes" Broad match - It will appear if someone even writes "free tennis blue shoes" Exact match - your ad will only appear if someone types "tennis blue shoes" Phrase match - the words of the keyword have to be typed in the same order in the search bar, then your ad will appear