Developing a search engine friendly website - need advice?

Discussion in 'HTML & Website Design' started by neemoil, Nov 20, 2009.

  1. #1
    What are the basic things that to be known to develop a search engine friendly website needs advice? Thanks in advance.
     
    neemoil, Nov 20, 2009 IP
  2. vinpkl

    vinpkl Active Member

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    #2
    validate your code with w3.
    dont overload your meta tags with extra keywords.
    add unique title to each page.
    use heading tags.
    use external scripts and stylesheet.

    vineet
     
    vinpkl, Nov 20, 2009 IP
  3. Stomme poes

    Stomme poes Peon

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    #3
    Google is your most frequent blind visitor. Making your site friendly to Google goes a long way to helping make your site friendly to blind visitors and those using a text browser such as Lynx.


    -Valid HTML certainly helps.
    -Logical and semantic HTML: content appears in logical order; proper use is made of headers, lists, tables, forms, etc.
    -All content is available via HTML alone. Bots do not load framesets, images, CSS or Javascript. Therefore relying on any of these to display your content or to enable basic functioning of your website means it will be missed by bots.
    Of course, this content will also be missed by human beings who also cannot load framesets, images, CSS or Javascript!

    When you've built your website, look at it
    -with images off
    -with css off
    -with scripts off

    or just view your site in Lynx text browser and try to interact with it.

    does it still make sense? Is all the content available? Do things like forms still work? Did you properly use header tags (h1, h2, h3, etc)? It it recommended to use a single h1 for each page (as the name or title of that page, not the company logo or name, nor the site name) and generally try to go in order of headers (h1 to h2 to h3, not h1 to h4). Are you providing either HTML alternatives for Flash, or using Adobe's accessibility tags for text translation of Flash??

    Does each page have a unique title? It can be as simple as
    About - OurCompany.com
    Products - OurCompany.com
    Contact - OurCompany.com

    Better than every page having the exact same title. The <title> tag is not the name of your company or your site but the name of your page. Bots and teh innernets see each page as a self-standing document who only happens to be linked to your site's other pages.

    Does each page have a unique meta description tag? A short one or two sentences describing what that particular page is about. If the googles can't find a sentence on the page containing the searcher's search term, it has the option of showing the meta description tag containing the search term instead.

    Did you properly declare the language of the document? This can help people searching for information in a certain language.
    
    <!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01//EN"
      "http://www.w3.org/TR/html4/strict.dtd">
    <html [b]lang="en"[/b]>
      <head>
        <meta http-equiv="content-type" content="text/html; charset=utf-8">
        [b]<meta http-equiv="content-language" content="en">[/b]
        <title>TITLE HERE</title>
    
    Code (markup):
    or for XHTML:
    
    <!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Strict//EN"
      "http://www.w3.org/TR/xhtml1/DTD/xhtml1-strict.dtd">
    <html xmlns="http://www.w3.org/1999/xhtml" [b]xml:lang="nl" lang="nl"[/b]>
      <head>
        <meta http-equiv="content-type" content="text/html; charset=utf-8" />
        [b]<meta http-equiv="content-language" content="nl" />[/b]
        <title>TITLE HERE</title>
    
    Code (markup):
    This way, even the title is seen (and heard for screen-reader users) in teh correct language.


    Those are the basics in a nutshell, and you'll find this exact same advice pretty much anywhere good web developers go.
     
    Last edited: Nov 20, 2009
    Stomme poes, Nov 20, 2009 IP
  4. Toopac

    Toopac Peon

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    #4
    Valid code (CSS design is better)

    Good title tag

    Description tag

    Keyword tag

    Friendly URL's your-domain.com/cars.php (extension not important), rather than your-domain.com/page?=cars or worse your-domain.com/page?=22
     
    Toopac, Nov 23, 2009 IP
  5. HarryJackson

    HarryJackson Peon

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    #5
    First your code must be validate,add unique title tag,descriptions and keywords tags...Also all code must be via by HTML
     
    HarryJackson, Nov 24, 2009 IP
  6. coolgalseo

    coolgalseo Greenhorn

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    #6
    The first thing to keep in mind while cresting a search engine friendly site is rich and unique content, then you should avoid frames, don't ever use heavy graphics and flash and last but not the least make use of dynamic pages.
     
    coolgalseo, Nov 26, 2009 IP
  7. byeloo

    byeloo Peon

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    #7
    rich and unique content!that's the first thing you need to do!just look around ...a lot of ugly websites in front and all because they have good content and a few graphics and everybody can see them no matter what browser they are using and widhout downloading any java or adobe!

    __________________
    Web Search Engine
    The Social Network
     
    byeloo, Nov 27, 2009 IP
  8. jj1

    jj1 Active Member

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    #8
    Before you start check out what keywords people search for with Google keyword tool Then work keywords into title tag, h1-h6 tags, content, alt text, file names, image names, domain name etc You might like to check out web design and onpage SEO for more detailed instructions together with sample code where relevant.
     
    jj1, Nov 27, 2009 IP
  9. pkgelectricals

    pkgelectricals Peon

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    #9
    use xml sitemaps....to make it user friendly..
     
    pkgelectricals, Dec 26, 2009 IP