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Design tip for getting better tatgeted ads to show

Discussion in 'AdSense' started by my3cents, Nov 10, 2005.

  1. #1
    Hello,

    I just thought I would share a page design tip that I started using a few months back and had great results with.

    In an attempt to give my content focus to a search engine, or adsense crawler, I packaged the majority of the "code" on my site from the header and footer sections (and any non-content sections) into javascript includes. I basically created javascript functions that would write out these non-content sections.
    SEMrush
    Viewing the source of my pages would now show 80-90% content/text, and a few javascript function calls. After a few days, my pages were showing much more relevent ads on a more consistent basis. And of course this increased my CTR and earnings....

    Hope someone finds this helpful....

    Good luck!
     
    my3cents, Nov 10, 2005 IP
    LaCabra and mika like this.
    SEMrush
  2. tlainevool

    tlainevool Guest

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    #2
    One problem with this technique is that if visitors to your site do not have javascript enabled, they won't see the headers and footers.
     
    tlainevool, Nov 10, 2005 IP
    mopacfan likes this.
  3. mopacfan

    mopacfan Peon

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    #3
    While the odds are low, this is a very good point.
     
    mopacfan, Nov 10, 2005 IP
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  4. my3cents

    my3cents Peon

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    #4
    Yes, very good point. Unfortunately my site relies on javascript for many features, so this approach doesn't hurt my situation. But if you are a more pure site, I can see this technique could make you less compatible across all platforms.
     
    my3cents, Nov 10, 2005 IP
  5. mika

    mika Active Member

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    #5
    Nice tip, thanks a lot for sharing, my3cents.

    But I think I'm seeing another problem with this - how is Google going to index your whole site if you actually only show the content and have all the links from the navigation in the JS?
     
    mika, Nov 10, 2005 IP
  6. LaCabra

    LaCabra Goats R Us

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    #6
    Now that tip is worth at least 10 cents ! ;)
    thanks for the great tip!
     
    LaCabra, Nov 10, 2005 IP
  7. my3cents

    my3cents Peon

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    #7
    Thanks Mika and Sayles.

    I actually consider links to be content, and as such they are not inside my js includes.
     
    my3cents, Nov 10, 2005 IP
  8. kawebspy

    kawebspy Peon

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    #8
    well, can we take a look at the site you are saying?
     
    kawebspy, Nov 10, 2005 IP
  9. Doppy

    Doppy Peon

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    #9
    Good tip.
     
    Doppy, Nov 11, 2005 IP
  10. wwwbug

    wwwbug Peon

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    #10
    Not the best ,but good job guy!
     
    wwwbug, Nov 12, 2005 IP
  11. Sagewing

    Sagewing Peon

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    #11
    Hi - Sorry if this is a dumb question: Am I understanding this correctly: the purpose of putting header/footer into Javascripts is to get them out of the html text, this allowing your core page content (text) to be more influential of the ads??
     
    Sagewing, Nov 12, 2005 IP
  12. Dekker

    Dekker Peon

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    #12
    Why not just use google section targetting? it...oddly enough, works!
     
    Dekker, Nov 12, 2005 IP
  13. Momo

    Momo Peon

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    #13
    You can also use PHP includes, that way, in case people don't have Javascript enabled, they can still view your whole site.
     
    Momo, Nov 13, 2005 IP
  14. tlainevool

    tlainevool Guest

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    #14
    This won't hide it from Google's robots, though. Any server side script will be seen by Google.
     
    tlainevool, Nov 13, 2005 IP
  15. Momo

    Momo Peon

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    #15
    Oh I see, so Javascript is the only way to hide it?
     
    Momo, Nov 13, 2005 IP
  16. tlainevool

    tlainevool Guest

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    #16
    Like SZV, I would suggest using section targeting.
     
    tlainevool, Nov 13, 2005 IP