Dear All I was wondering to know what factors Google considers while calculating Damping factor for any web page??
Damping factor is not calculated for any particular webpage. It is a assumption factor taken while calculating page rank of any site. Damping factor is a constant .085 according to google.
Ya you are right.. Sorry I write that wrong there. The PageRank theory holds that even an imaginary surfer who is randomly clicking on links will eventually stop clicking. The probability, at any step, that the person will continue is a damping factor d. Various studies have tested different damping factors, but it is generally assumed that the damping factor will be set around 0.85. Source: Wikipedia Hope you got it.