Customers want websites, do you include seo wth your customer order?

SEO, Search Engine Optimization; it means everything to your website because if you decided to put your business online, this is what is going to make it visible. No matter how good your website design is, or the amazing functionality, or your outstanding contact page; if you didn’t do “the Search Engine Optimization”, you won’t get any visitors, and you website will be lost in a sea of billions of web pages.This afternoon, searching for web designers on Google, I only could find a few that included SEO in the basic package, then I asked myself if this shouldn’t be a mandatory feature.If I was a customer who wanted a brand new website and a friend of mine recommended me someone he knew he was a good website designer, I would probably follow my friend’s advice. But even coming from a good source like a friend, you still know nothing about websites. The only thing it matters to you is what you website look like, the functionality and putting it online. The rest is more or less irrelevant because you don’t know the rest. Good web design or development companies would tell the customer about the existence of SEO and the purpose of it, they would give the customer the choice of purchasing the service and tell about the consequences of not optimizing the website.Today this shouldn’t be a plus but a must have, so why this is seeing as an extra and why we keep charging the customer if this is a must? There is not question we are giving the customer the choice of wether purchasing SEO services or not. But if the customer doesn’t want to purchase SEO services, then we all know what’s going to happen to that customer, aren’t we? So this is morally wrong. is that because Search Engine Optimization is too hard to implement and it takes on a lot of resources, time and effort, that it needs to be excluded from a basic package? When a customer orders a brand new website, the customer should expect a finished product and I mean finished, with SEO included. Unfortunately there are many customers out there that have already paid to have their business online, and without knowing that their website is not search engine optimized. Others know because once they were asked to have it optimized and they decided not to have it for whatever reasons. When a customer ask for a brand new website, we should give them SEO included or at least the basics plus the knowledge of how to do it themselves.Looking at the future I can see SEO included in any brand new website, the reason is because this is a fundamental component in today’s websites where competition is getting harder, and where un-optimized websites are constantly sinking to the bottom of a dead rubbish dump.cheers

ps: sorry, a bit long
ps2: this is in the right threat because it is about web design, not SEO (SEO should be included in the package along with web design at not charge)

 

And the first thing you need to learn when you try and write an article is what terms like SEO stand for and quit making them up on your own.

 

Sorry that was a spelling mistake. you didn't read properly, try again. he he

 

I have recently encouraging customers to take on SEO services with us also.
for the reasons mentioned in the main post.
i dont know though if this will become a norrm
as for whether i will make it a add in package along with complete website design.
i do it based on the customer and their needs.
for eg if they come only for design and they already have SEO people lined up then no

 

My business has never done many web design services but we have done quite a few here and their and seo we see as a whole different charge unless you want a full website package which includes seo

 

I agree with you, if the customer already counted on SEO from a third party or customer "self", then you right.But it is a bad practice, as a norm, to give them just the website without the optimization, at least the offline optimization.Today, they have to have it, otherwise why would you want a website that nobody can find?I will give my customers basic SEO for free which would include offline optimization and Google analytics.If they ask me to submit it to directories, then I would have to give them a quote, as I would contract a specialized third party to do this job.The other part of the SEO is done exclusive by them, the customers, which consits on their own marketing strategy.

 

First off, some basic grammar rules would make that jumble of a mess easier to read.

Web design and SEO are two different things, to obligate a customer to take on SEO with their website design will end up either two ways:
1. You're going to lose that customer for web design because they don't want to pay for SEO
2. You're going to end up going negative because unlike web design, SEO is a long-term, continuous job that you can't charge a flat, one-time fee to the customer. Eventually you're operational cost is going to outweigh the amount they paid you.

Some companies only want to do web design, and don't want to or don't know how to do SEO correctly. So, saying that these people are immoral because they didn't suggest is also incorrect, because I'd rather a client not have SEO as opposed to having it done incorrectly where it'll effect them negatively when they do want to get SEO done. Business owners in the end will decide whether or not they want a website to begin with and then whether or not to spend money on SEO. It's not immoral to sale just a website to them because the business owner thinks they don't need SEO.

Not all business owners will want SEO, they don't understand it, they've been scammed, they don't think they need it, a variety of reasons to deny the service, but that doesn't mean you should turn down the web design contract either.

Good topic though.

 

"It's not immoral to sale just a website to them because the business owner thinks they don't need SEO". Thank you for your reply hdgwebdev and feedback about the grammar. (my first language is not english, I 'll try my best next time)I agree in part with you, but this is a sticky issue, and you would need to put a lot of thought to it.You need SEO. Today is not like saying, oh...I don't want SEO. The point here is that you have to have it, and that if a customer decide on not to have it, then the customer is making a mistake and we need to tell him / her.I know some of you won't agree with me, but some others may, that a customer with a brand new website need SEO included, is fundamental.

 

if your providing en excellent web design services you should not offer seo, at least initially coz den you may have to compromise with the look n feel of your websites..its indeed true, google loves ugly web pages having no graphics and only loads of text