We're working very hard in improving our Customized Granola Cereal website. I'd like to hear any and all thoughts on how to improve the site, even comments on good points are very welcome. Thank you so much for your time. The site is linked below, http://www.mixmygranola.com
I really like the overall design. The flash image on the homepage takes a long time to load on my slowish connection. Perhaps it may be worthwhile looking at overall loading times.
Excellent design, it looks very professional. There is one major flaw, as person who has no idea what your business does it took me a few minutes before I figure it out. What's you bounce rate like? Having one the step by step pic on the front page showing how to start your mix. I really like the idea but it was difficult to understand what exactly I was suppose to do when I landed on the home page. I always try to think of the elevator speech (2-3 sentences that explain what you do) and put that on the home page.
Looks good overall. I do have one suggestion though...Add text to the flash images that says "Start Your Mix by Clicking Here". You have it as alt text but I think it would be a good idea to have it always showing.
Thanks guys. I think it's true and their is serious issue with the homepage. A few minutes to figure out the site is horrible, I was working on a step process banner a few weeks ago and had not the time to continue. Thanks unispace for making it clear to me that this is an urgent area that needs fixing. Thanks tdigitty I think you were also headed on same path. Should see the changes within week.
First impression, looks like a company that does cereal. Took me a while to figure out that you can mix your cereal. Suggestion: First image to contain all 3 steps. Step 1, select your cereal, Step 2, add your picture and Step 3 ship. That would make the site hit home run in less than 3 seconds.