Hello fellows, Hope you people would be doing great. Fellas I have been experimenting to rank my sites but none of them worked (probably due to my poor knowledge in SEO). I have been trying to apply post Panda/Penguin updates but still I think I'm not doing it right. Can anyone please let me know what back-linking strategy should I follow? Someone told me to follow this back-linking scheme:- Only 10% keywords base 20-30% partial keywords 30% band name base backlinks 30% rough keywords Does it sound fair? As example of my failed experiments, I have a website http://goo.gl/Fck5Y and it was ranking this page http://goo.gl/lMlSO on keyword "Chest congestion remedies". It was going fine and it reached to 8th position on first page. But from last week it has dropped to 33rd position. There is no backlink drop. I would appreciate if anyone please.
Might be a temporary drop. Whats the bounce rate like on the site, the page that was ranking 8th looks a bit thin and a bit ad heavy. Where are you getting your backlinks from? High PR links from relevant niche sites are key. Have you got any of those? If not I would suggest you do some guest posting or if you have some money to invest buy some high PR domains and set up your own little network for the site. You can also buy blogroll links from niche related sites, or check out sponsored reviews which could provide you with the link juice you need. Its definitely right to mix up the anchor text and have some generic terms like cool site, great site, found this etc etc. Its also a good idea to use variations of the URL as anchor text. If you are just getting your links from all the normal places, article directories, web 2.0's, blog comments etc etc, which is fine to mix things up, you definitely need some more powerful links as I mentioned above thrown into the mix.
Hello James, Thanks for your prompt reply. Well yes so far I have been taking links from Articles directories, web 2.0 and directory submissions. Never tried the Guest Posting yet, indeed it sounds much better. Thanks for your kind help!
Since the Penguin update it's important to gain the majority of your backlinks using the website's name, URL, or company name and only around 30-40% of links with anchor text using keywords. This makes the link profile look much more 'natural' and it's then much more 'Penguin friendly'.
^^^ So you are saying that the following scheme is correct? Only 10% keywords base 20-30% partial keywords 30% band name base backlinks 30% rough keywords
There is no need to follow an exact formula/percentages. Just have a healthy mix, eg. two to three variations of a keyword phrase, with your preferred/main keyword phrase being used as anchor keywords about twice as often as the others
I wouldn't go above 30-40% on links using any keywords in the anchor text now. If you look at how a site will naturally gain links without any link-building there will be images links, links that use the website URL as the anchor text, links that use the website name, links that say things like 'click here'.. etc.. only a relatively small proportion will be keywords that the site would want to rank for. Therefore, any conscious link- building efforts need to follow this same sort of pattern.... even to the point of gaining a mixture of 'no follow' links too.
Focus on link building, and determine if you want to do more of "social links" or "content links". Social links are, blog commenting, forum posting, etc. Content links are, article writing, etc.
WOW Thanks guys. I guess I have found the problem with my site. This is "Un-Natural" link building. My all links are exactly anchor based and this ratio is more than 95% so I guess drop in my site's ranking is caused by this bad link building. What remedy/solution would you people suggest me...? A good thing is that most of that links are from Article Writing so I can change the anchor text of most of them. Will it work?
Yeah it seems like your anchor text ratio is WAY out of whack and I'm sure that's contributing to your difficulties. I have been suffering through the same problems and the solution is to dilute your links with random anchor text that is not related to your keywords. This looks more "natural" to Google.
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Yes, you can change the anchor text on some of those. You might want to add to your current backlinks using other methods to give your backlinks variety. As jamesbrands suggested, try guest posting. You can also try SMO. Hope that helps. Have a good day!