Guys, what is a normal CTR and when do you really have to worry about your CTR? When coing to CTR, do you look at your daily CTR or Cummulative? Ed
Well CTR is something that can change from day to day right? Depending on your traffic and their urge to click ads, I my self compare CTR on a monthly basis not daily as by comparing it monthly, you can kinda gage trends a bit better.
CTR vastly depends on the site, forums for example notoriously have a CTR of less than 1%, otherwise I'd be looking for something around 4-5%, anything more than that and it's probably MFA